Senior Account Based Marketing Manager
RevenueCat
USA (Remote)
In-houseFull-timeSenior level5+ years exp.
9 days ago
Senior Manager ABM & Campaigns
Palo Alto, CA (Hybrid)
$156K/yr – $215K/yrSenior Level8+ years expFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own ABM programs and cross-function campaigns that turn target accounts into engaged pipelines and revenue, with a sharp focus on messaging, sequencing, and sales motion alignment.
- ABM strategy and execution across priority accounts, segments, industries, and pipeline goals.
- Integrated campaigns spanning email, paid media, events, webinars, content, SDR activation, and sales plays.
Job Description
Responsibilities
- Build and scale account-based programs that drive engagement, pipeline, and revenue.
- Lead ABM strategy and execution across priority accounts, segments, industries, personas, and pipeline goals.
- Build integrated campaigns across email, paid media, webinars, events, content, digital, SDR activation, executive engagement, and sales plays
- Develop account journeys, campaign themes, content plans, messaging, landing page concepts, sales enablement, and follow-up motions
- Use AI to improve account research, personalization, content repurposing, messaging tests, campaign QA, reporting, and performance analysis.
- Use data, intent signals, enrichment, engagement insights, and funnel reporting to improve targeting, orchestration, and conversion.
- Continuously test and optimize messaging, audiences, channels, offers, content formats, and sales follow-up.
- 8+ years of B2B marketing experience across ABM, demand generation, integrated campaigns, or revenue marketing — ideally in SaaS, AI, data, cybersecurity, or enterprise software.
- You have a strong grasp of B2B buying committees, account segmentation, and pipeline creation.
- You know how to shape narratives and craft messaging that resonates with buyers.
- You're hands-on with modern GTM tools; intent data, enrichment, sales engagement, analytics, automation and comfortable building agents, no-code workflows, and signal-based selling motions.
- You're data-driven, collaborative, and clear in how you communicate impact.
- Competitive pay + equity
- Premium health, dental & vision ( 100% premium coverage for employees)
- 401(k) plan
- Open PTO
- Monthly fitness reimbursement
- Paid parental leave
- Team and company events and offsites (this year was Las Vegas)
- Palo Alto HQ Vibes
- Annual Caltrain pass
- Monthly in-office massages
Fiddler AI
Fiddler is the all-in-one AI Observability and Security platform for responsible AI. Our monitoring and analytics capabilities provide visibility, context and control across development and production. This gives teams actionable insights to build better, more reliable AI agents, and GenAI and ML applications. An integral part of the platform, the Fiddler Trust Service provides quality and moderation controls for AI agents and GenAI applications. Powered by cost-effective, task-specific, and scalable Fiddler-developed trust models — including cloud and VPC deployments for secure environments — it delivers the fastest guardrails in the industry.Fortune 500 organizations use Fiddler to scale AI agents, GenAI, and ML deployments. This helps them deliver high performance AI, avoid costly AI risks, and maximize ROI.
Founded in 2018
Palo Alto, California, USA
105 employees (9 in marketing)
