Responsibilities

• Own PR across corporate and product communications , aligning media strategy and messaging with company goals, product launches, and business milestones.
• Drive media engagement across business, tech, trade and broadcast. Proactively pitch stories, build relationships with media, and secure standout coverage while finding creative, non-traditional ways to tell our story too.
• Develop executive thought leadership programs : shape unique points of view, craft messaging and soundbites, grow executive presence on LinkedIn, and secure top-tier speaking and media opportunities for our C-suite - especially our Chief Product Officer but also supporting programs for our CTO, CMO and on occasion co-CEOs and CFO.
• Own and evolve Klaviyo's agent story: build a distinctive point of view that sets Klaviyo’s agents apart to help position Klaviyo as a leader in the agent and AI space.
• Lead data-driven narrative development: Collaborate with product, marketing, and analytics teams to surface insights from Klaviyo’s platform and turn them into compelling narratives and media angles.
• Manage PR agencies : Lead our relationship with our US and European PR agencies
• Support and train spokespeople : providing message development, prep, and coaching for interviews, and speaking engagements.
• You'll also partner cross-functionally - especially with Product Marketing, Investor Relations, Content, Internal Comms - to identify timely, relevant stories and ensure our messaging is consistent, clear, and media-ready.
• Work closely with the content team on reactive blog posts responding to industry news
• Use and build AI tools to automate and speed up the team's workflows

Requirements

• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field, or equivalent practical experience.
• 10+ years of relevant experience in public relations, corporate communications, media relations, or a related field, including experience in-house and/or at an agency.
• Demonstrated experience developing corporate and product communications strategies, partnering with senior executives, and leading high-impact media and thought leadership programs.
• Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
• Our salary range reflects the cost of labor across various U.S. geographic markets. The range displayed below reflects the minimum and maximum target salaries for the position across all our US locations. The base salary offered for this position is determined by several factors, including the applicant’s job-related skills, relevant experience, education or training, and work location.
• This role may require up to 10% travel for purposes such as new hire onboarding, client or partner work if applicable, team meetings, and industry events. Travel is coordinated in advance.

Preferred

• Experience supporting technology, SaaS, B2B, or other high-growth companies strongly preferred.