Responsibilities

• Lead enterprise campaigns, brand initiatives, executive communications, sponsorships, innovation programs, and special projects from concept approval through launch.
• Translate creative strategy into comprehensive roadmaps covering milestones, decisions, dependencies, deliverables, ownership, reviews, approvals, and launch requirements; establish fit-for-purpose governance and manage parallel workstreams with clarity, momentum, and accountability.
• Serve as operational lead across Brand Creative, Content Strategy, Design & Motion, Product Marketing, Communications, Digital, Web, Demand Generation, PMO, agencies, and executive stakeholders.
• Facilitate working sessions, reviews, and launch-readiness meetings; identify dependencies, secure inputs and decisions, and align strategy, creative direction, messaging, design, delivery, roles, timelines, and decision rights.
• Serve as the primary stakeholder contact, setting expectations for scope, deliverables, timelines, dependencies, reviews, approvals, and tradeoffs while managing communications, executive reporting, and escalation paths.
• Drive decisions by clarifying questions, surfacing risks, and documenting outcomes while protecting creative integrity and maintaining stakeholder engagement and accountability.
• Own day-to-day coordination with agencies, production vendors, freelancers, motion and design partners, and scalable production resources, managing briefs, kickoffs, trackers, timelines, review cycles, and consolidated feedback.
• Align partners to objectives, creative direction, messaging, brand standards, and delivery expectations; coordinate quality checkpoints and help assess partner performance, process issues, and collaboration improvements.
• Ensure work is properly scoped and tied to approved objectives and business needs; monitor timeline, resource, readiness, quality, and decision risks while managing reviews, approvals, routing, feedback, and version control.
• Drive launch readiness across final assets, handoffs, deployment details, and approvals, ensuring outputs meet the approved brief, strategy, messaging, design, and channel requirements.

Requirements

• 10+ years of experience in creative production, integrated marketing, project management, agency account leadership, or related creative delivery roles.
• Experience managing complex creative initiatives across multiple internal teams, stakeholders, agencies, and production partners.
• Strong understanding of creative development workflows across strategy, copy, design, motion, digital, web, and production.
• Proven ability to manage timelines, dependencies, risks, approvals, deliverables, and stakeholder expectations.
• Experience working with executive stakeholders and high-visibility initiatives.
• Strong communication, facilitation, negotiation, and problem-solving skills.
• Exceptional organizational and prioritization abilities with comfort operating in ambiguous, fast-moving environments.
• Experience managing external agencies, vendors, freelancers, or scalable production partners.
• Ability to balance creative quality, business urgency, stakeholder needs, and operational realities.