Responsibilities

• End-to-End Launch & GTM Execution - Build and manage executional program timelines across creative development, production, localization, and channel plans to ensure launch readiness across regions and channels. - Coordinate with internal teams to keep milestones, approvals, program and launch activities on track. - Drive alignment with leadership and cross-functional stakeholders by establishing shared goals, RACIs, milestones, and dependencies. - Identify potential risks, manage escalation paths, and drive resolution to maintain momentum and delivery confidence. - Maintain project and planning materials, including program plans, timelines, status and delivery trackers, and deliverables lists. - Support forward planning by ensuring work begins with appropriate lead time, resourcing, stakeholder alignment, and readiness planning.
• Product Launch Execution & Logistics - Drive the operationalization and adoption of launch execution processes, helping ensure key steps, ownership, dependencies, and handoffs are clear and consistently understood. - Serve as a cross-functional connector for Marketing across Product, Ecomm, Business Planning, Training, and Customer Support. - Lead planning and forecasting for marketing localizations, improving process efficiency, quality, and executional readiness across launch cycles. - Manage product sample, seeding, PR, and review-unit ordering workflows for Marketing by partnering with Product, Supply Chain, and Demand Planning.
• Campaign and Asset Execution - Support the development and delivery of assets across relevant marketing channels. - Coordinate creative reviews, routing, feedback consolidation, and approvals. - Track asset readiness and facilitate delivery of final deliverables to cross-functional teams. - Oversee localization workflows for marketing assets, ensuring they are adapted and delivered to support global execution.
• Operational Excellence & Continuous Process Improvement - Identify process gaps, bottlenecks, delays to timeline, resource constraints, and cross-functional misalignment early; escalate risks and drive resolution. - Identify opportunities to streamline ways of working, reduce ambiguity, improve handoffs, and increase visibility across teams. - Support the development and upkeep of templates, process guides, asset trackers, readiness and launch checklists, planning calendars, and program documentation. - Lead post-season and post-program process reviews to identify how future planning cycles can improve.

Requirements

• 5 - 7 years in project management, program management, marketing operations, integrated planning, brand marketing, or a related field.
• Strong ability to build and manage planning calendars, milestone trackers, decision logs, readiness checklists, status updates, and project documentation.
• Strong working knowledge of project management and collaboration tools, including Smartsheet, to support program planning, resource coordination, milestone tracking, governance, and executive-level status reporting.
• Strong organizational skills with the ability to manage multiple workstreams .
• Experience supporting integrated marketing programs, launch planning, or cross-functional marketing operations.

Benefits

• In addition to competitive base pay we offer rewards including bonus programs, comprehensive health and welfare benefits, a 401(k) plan, plus exclusive perks designed to support your wellbeing, and a generous employee discount where you can immerse yourself in our products and experiences.