Senior Growth Marketing Manager

District of Columbia, USA (Hybrid)

$140K/yr – $175K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive cohesive revenue marketing by owning content, enablement, and GTM campaigns that align Sales, Product, and CSM to improve lead quality, conversion, and adoption.

  • Content Engine: create and govern a unified portfolio of high-quality assets (one-pagers, decks, onboarding, training materials) with strong storytelling.
  • GTM & Enablement: plan full-funnel campaigns, track KPIs, and deliver training/assets to support Sales, SDR, and CSM throughout the buyer journey.
  • Cross-functional Partnerships: collaborate with Product for launches and with RevOps/CRM to ensure cohesive messaging and revenue-aligned marketing initiatives.

Job Description

  • Develop high-quality sales and marketing content including newsletters, one-pagers, pitch decks, value propositions, onboarding materials, training guides, and product resources.
  • Create and maintain a structured marketing content portfolio, ensuring every asset demonstrates clarity, consistency, and strong storytelling.
  • Plan, execute, and optimize full-funnel marketing campaigns — from ideation to delivery — aimed at driving demand, improving qualification, and increasing conversion rates.
  • Manage multiple marketing projects simultaneously, ensuring deadlines are met and cross-functional partners remain aligned.
  • Lead and support website revamps, including messaging updates, UX improvements, and creation of new digital assets (visuals, promotional materials, newsletter templates).
  • Ensure brand consistency across customer-facing and revenue-enablement materials.
  • Track and analyze key marketing KPIs — leads, conversion rates, CAC, funnel stages — and use insights to inform strategy, optimize campaigns, and improve performance.
  • Produce quantitative reports and actionable insights to guide GTM and marketing decisions.
  • Collaborate closely with Sales to strengthen lead qualification processes, improve conversion efficiency, and support the entire buyer journey through tailored messaging and content.
  • Build tools and messaging frameworks that empower the Sales, SDR, and CSM teams throughout the GTM motion.
  • 5+ years of experience in marketing, growth, enablement, or related roles.
  • Strong content creation skills with experience producing:One-pagers, pitch decks, value props, onboarding materialsWebsite updates, UX/UI improvements, newsletters, digital collateral
  • Experience running marketing campaigns and owning strategy execution.
  • Strong UX/UI intuition and ability to collaborate with design resources.
  • Quantitative marketing experience, including tracking and interpreting: Leads, conversion rates, CACFunnel metrics & campaign performanceFull-funnel GTM understanding and experience partnering with sales teams.
  • Experience supporting product marketing initiatives and product launches.
  • Excellent communication, writing ability, attention to detail, and cross-functional collaboration skills.
  • Ability to operate effectively in a fast-paced startup environment.
  • (Additional) Ability to adapt messaging for different buyer personas and ensure alignment across go-to-market functions.
  • Data-driven mindset
  • Experience with content strategy, newsletters, and product enablement
  • Equity - Everyone at Nitra is an owner. When the company wins, you win
  • Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra
  • Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
  • Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match
  • Hybrid work policy: four days in office with Wednesdays as a work-from-home day.
nitra logo

nitra

2.6 Glassdoor

Nitra’s mission is to overhaul the healthcare industry with radically efficient and transparent solutions. Nitra empowers providers to find the right balance between supporting their patients and running their practice – starting with tools that deliver a simpler, smarter way to manage their spending.Nitra solutions integrate seamlessly with the complex business processes of the industry. Our goal is to provide an ecosystem that helps doctors better manage their practices, so they can focus on their patients.Starting with the first business card built specifically for doctors, Nitra will expand to bring physicians and medical clinics around the country the loans, accounts, payments, and expense management products they expect, in an all-in-one platform powered by machine learning and blockchain technologies.The company was created by unicorn founders who have successfully scaled to thousands of customers. They are joined by an ambitious and experienced team from Amazon, American Express, Citi, Dropbox, Facebook, Mastercard and PayPal.The team is supported by an expert group of Advisors such as the cofounders of Square and Xendit, executives from Intuit, Governors and White House senior staffers, and is backed by some of the world’s leading VCs such as Andreessen Horowitz and NEA.Interested? We are growing fast and actively building our team. Look at our job postings and let us know where you fit!

Founded in 2021
New York, New York, USA
67 employees (5 in marketing)
41% recommend to a friend
61% CEO approval

Traffic Signals

Monthly Visitors
9.6K
Traffic Source Mix
Search
35.2%
Direct
48.5%
Referral
6.2%
Social
8.7%
Paid
1.2%

Headcount Trend

Current headcount: ~68

Marketing Team

Marketing Team Size
2 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$248M
Last Raise
$115M
Debt Financing, 6 days ago

Funding History

  • Mar 2026
    Debt Financing • $115M
  • Feb 2026
    Series B • $50M
  • Aug 2025
    Series A • $22M