Senior Growth Marketing & GTM Lead at Glide (glideapps.com) | USA

Senior Growth Marketing & GTM Lead

USA (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Own the end-to-end growth engine for a B2B SaaS, spanning multi-channel acquisition, PLG monetization, and data-driven budget prioritization.

Growth leadership: own funnel metrics from acquisition to revenue and drive multi-channel campaigns
Experimentation: design and run tests to validate growth hypotheses and optimize budgets
GTM and product launches: build playbooks for new features and campaigns to accelerate adoption

Develop and execute growth marketing strategies across channels
Own growth metrics and be accountable for user acquisition, activation, retention, and revenue
Test new growth hypotheses by designing and deploying experiments
Launch and manage performance marketing campaigns (PPC, social media, newsletters, etc.)
Build and optimize go-to-market playbook for new products, features, and launches
Grow conversion from free to paid with our PLG user base
Launch and manage multi-channel campaigns
Create and optimize landing pages, email sequences, and conversion funnels
Develop compelling messaging and positioning for business audiences
Build dashboards and reporting frameworks to track and report on growth KPIs

5+ years in growth marketing or GTM roles, with at least 3 years in B2B SaaS
Proven track record of driving growth at early to mid-stage startups (Series A-C)
Execution skills: You can write copy, build campaigns, analyze data, and optimize funnels yourself
Expertise across paid advertising, SEO/AEO/GEO, email, automation, analytics, social, etc.
Strong analytical abilities. Experience with tools like Google Analytics, Hotjar, Hex, etc.
Experience with marketing automation and CRM tools (we use HubSpot)
Comfortable working with AI and exploring how it can enhance marketing effectiveness
Basic understanding of web technologies and ability to work with technical teams

Experience marketing technical products to business (aka non-technical) audiences
Experience using no-code tools (ideally Glide), or working for no-code software companies
Comfortable navigating tools like GitHub, ClickUp, Figma, Pitch, and others

High-impact role: You'll be a key driver of growth and have a direct line of sight to your impact
Product people love: Our product has passionate users and product-market fit
Cutting-edge space: Work at the emerging intersection of no-code and AI
Talented team: Collaborate with world-class engineers, designers, and marketers
Growth opportunity: As Glide scales, you'll have the opportunity to build and lead a team