Senior Global Event Marketing Manager

Responsibilities

• Design and execute targeted events that create compelling customer experiences to reinforce Penguin’s brand and value proposition.
• Develop event strategies, budgets, timelines, and integrated pre-, during-, and post-event programs aligned to marketing and sales objectives.
• Own end-to-end planning and execution of Americas events, including conferences, sponsorships, customer events, executive programs, and strategic activations.
• Partner with Sales, Demand Generation, Product Marketing, Communications, Brand, and regional teams to maximize event awareness, engagement, and pipeline impact.
• Manage event logistics, vendors, agencies, sponsorships, contracts, registration, and onsite execution.
• Lead venue research, including site visits as required, as well as vendor evaluation and selection, including the negotiation of favorable contracts.
• Serve as the strategic advisor, providing best practices, tools, and guidance to EMEA and APJ teams managing local execution; travel to select international events as needed.
• Establish global event processes, standards, governance, and measurement, ensuring a consistent Penguin brand and event experience across all regions.
• Evaluate the global event landscape and emerging opportunities to recommend which events Penguin should enter, scale, sustain, or exit.
• Measure event performance and ROI, using insights to optimize the event portfolio and inform future investments.

Requirements

• 8+ years of B2B event marketing supporting high-touch sales motions.
• Proven experience managing events from strategy through execution.
• Strong project management, organizational, and budget management skills.
• Experience and comfort working with executives, sales, marketing, vendors, and cross-functional teams.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong communication and stakeholder management skills.
• Analytical mindset with experience measuring event performance and business impact.
• Willingness and ability to travel domestically and internationally as needed.
• Bachelor’s degree in marketing, communications, business, or related field preferred.

Preferred

• Experience in technology, AI, cloud, data center, or enterprise marketing is highly desirable.

Benefits

• medical, dental, and vision benefits available
• There is a 401k saving plan and other benefits, such as Paid Time Off, Life Insurance, and an Employee Assistance Plan.