Responsibilities

• Full-Funnel B2B Strategy: Define and execute a comprehensive marketing strategy that drives awareness, pipeline growth, conversion, customer engagement, and retention.
• Brand Leadership: Elevate OpenTable’s B2B brand—sharpening positioning, narrative, and differentiation across all channels and audiences.
• Demand Generation: Build and scale integrated demand programs that create predictable pipeline and accelerate revenue growth.
• Creative Direction: Translate strategy into clear, inspiring creative briefs that fuel breakthrough campaigns and consistent storytelling.
• Team Leadership & Scale: Lead, mentor, and grow a large B2B marketing organization across brand and demand functions, establishing high standards for performance and accountability.
• Cross-Functional Influence: Partner closely with Sales, Product Marketing, Finance, and Partnerships to align marketing investments with business goals and revenue outcomes.
• Performance & Measurement: Establish rigorous measurement frameworks to optimize performance across the funnel and clearly tie marketing impact to revenue.

Requirements

• 15+ years of B2B marketing experience with significant leadership scope
• Deep expertise across brand marketing and demand generation in a SaaS, marketplace, or platform business
• Proven success owning and scaling full-funnel marketing strategies tied to revenue outcomes
• Experience leading and developing high-performing teams
• Strong strategic instincts paired with operational rigor and execution excellence
• Exceptional storytelling, creative judgment, and executive presence
• Highly data-driven with a track record of measurable growth impact

Benefits

• Work from (almost) anywhere for up to 20 days per year
• Focus on mental health and well-being:
• Company-paid therapy sessions through SpringHealth
• Company-paid subscription to Headspace
• Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)
• Paid parental leave
• Generous paid vacation + time off for your birthday
• Paid volunteer time