Senior Director, Marketing - United States

Responsibilities

• Translate Strategy into Regional Priorities: Turn global go-to-market strategy into bold, data-informed North America priorities and programs that accelerate demand generation, pipeline growth, customer acquisition, and expansion.
• Build & Inspire Teams: Coach, empower, and develop the North America Field Marketing team, fostering a culture focused on impact, creativity, and growth.
• Drive GTM Alignment: Act as the connective tissue between Field Marketing, Revenue Marketing, Corporate Marketing, Sales, Business Development, Alliances, and Customer Success, influencing integrated go-to-market execution that delivers impact for customers and prospects.
• Oversee Campaigns & Innovation: Direct the regional activation of multi-channel, integrated campaigns, prioritizing and adapting programs for local market dynamics while championing experimentation and new ideas.
• Measure & Optimize: Set clear regional KPIs, track performance, and translate analytics into actionable insights - continually optimizing our approach for maximum ROI.
• Manage Resources & Partnerships: Oversee North America Field Marketing budget allocation and agency/vendor relationships, delivering efficient, high-impact programs.
• Be Our Regional Brand Ambassador: Represent Cornerstone OnDemand at key industry events, conferences, and partner forums, proudly amplifying our brand and values.

Requirements

• 12+ years of progressive B2B marketing experience , with at least 6 years leading high-performing teams regionally or globally within innovative, fast-paced environments.
• Significant experience in B2B SaaS marketing across multiple market segments, with HCM or related technology experience strongly preferred.
• Demonstrated success translating global priorities into regional plans that drive measurable pipeline and revenue growth.
• Strategic vision grounded in analytical rigor; you connect data, insights, and creativity to shape and prioritize go-to-market plans.
• Experience leading diverse, distributed teams with a collaborative, growth-oriented style.
• Track record of effective cross-functional leadership and influence - aligning Sales, Marketing, Customer Success, and Product teams around shared goals.
• Deep familiarity with marketing technology stacks - including CRM, marketing automation, analytics, and digital/social tools.
• Strong business acumen, with an eye for efficiency, innovation, and continuous improvement.
• Exceptional communicator - adept at articulating complex ideas, inspiring teams, and influencing stakeholders at all levels.
• Experience operating in dynamic, multinational organizations; cultural savvy in engaging diverse customer and partner audiences.

Benefits

• A culture that’s open, diverse, inclusive, and fun.
• The opportunity to market an AI-native solution alongside a market-leading SaaS product and established customer base .
• The chance to lead and innovate within a global organization.
• Opportunities for growth, mentorship, and making a personal impact.
• Competitive compensation, equity, and comprehensive benefits.
• Work flexibility: remote, office, or hybrid - you choose!