Senior Director Marketing Data Science

San Francisco, CA (Hybrid)

$272K/yr – $302K/yrSenior Level12+ years expFull time

Posted 3 months ago

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Job Summary

Drive Sephora's Marketing Data Science as an enterprise-scale center of excellence powering CRM, personalization, and growth.

  • Must-have: 12+ years in marketing data science or related leadership
  • Standout: ML roadmap ownership with a 14-person team and cross-functional impact
  • Strong cross-functional storytelling and data governance for enterprise alignment

Job Description

Responsibilities

  • Establish Marketing Data Science as a strategic asset that powers CRM, personalization, and marketing decisioning
  • Lead the development of advanced predictive models including CLV, propensity, churn, and 1:1 client targeting
  • Partner closely with Technology and Machine Learning teams to build best‑in‑class decisioning and data science capabilities
  • Lead a team of 14 (4 direct reports, 10 indirect reports)
  • Own the machine learning roadmap to ensure scalability, operational excellence, and long‑term business value
  • Drive a culture of experimentation through A/B testing and iterative optimization to translate insights into action
  • Lead data foundation and governance efforts for Marketing, ensuring quality, transformation, and enterprise alignment
  • Serve as the center of excellence for Marketing data and analytics needs across the organization
  • Guide innovative CRM and personalization analytics to measure performance and effectiveness
  • Deliver advanced insights that inform client engagement strategy and long‑term growth initiatives

Requirements

  • 12+ years of experience in marketing data science, analytics, or data architecture leadership roles
  • Deep expertise in statistical modeling, predictive analytics, forecasting, and optimization techniques
  • Demonstrated experience building and scaling machine learning models for CRM and personalization use cases
  • Strong background in lifecycle marketing analytics, segmentation, and client lifetime value modeling
  • Proven ability to lead, inspire, and develop diverse, high‑performing teams
  • Experience influencing and collaborating with senior leaders and cross‑functional partners
  • Excellent written, verbal, and interpersonal communication skills with strong storytelling ability
  • Ability to operate effectively in fast‑paced, ambiguous, and evolving environments
  • Bachelor’s degree in Computer Science, Engineering, Analytics, or a related field
  • High level of initiative, adaptability, and problem‑solving mindset

Benefits

  • Health . Choose a healthcare plan to fit you and your family’s needs with medical, dental, and vision coverage. Sephora also fully covers our employees’ disability and life insurance.
  • Wealth . We offer a competitive 401k with 4% match as well as FSA and HSA programs. We also offer a Student Debt Retirement plan, where your student loan payments qualify to earn the 401k match from Sephora.
  • Balance . You’ll be empowered to find the perfect blend of work/life balance that actually works for you with PTO, flexibility, protected leave, and more.
  • Growth . Career growth is built into every role, with access to training, development, and tuition reimbursement.
  • Perks . Think you’ve tried it all? Enjoy a 30% discount on all merchandise/services, opportunities for free product or “gratis,” and flash sale discounts on LVMH brand products.
  • Support . Join a team that truly cares – with free mental health and financial coaching resources with 24/7 access to Modern Health and Financial Finesse. Plus, volunteer and donation matching.

Marketing Team

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