Responsibilities

• Drive B2B Marketing Strategy in Support of Growth
• Own the B2B marketing strategy and roadmap to deliver revenue-connected outcomes: stronger awareness, elevated perception, and increased demand among advertisers, agencies, and platform partners.
• Define differentiated positioning and value propositions that improve marketplace competitiveness and pitch win rates.
• Translate complex data, product capabilities, and audience insights into simple, compelling commercial narratives that drive advantage for Sales.
• Deliver High Impact Go-to-Market Programs
• Lead GTM strategy for new product offerings, audience packages, tentpole programs, and category initiatives, ensuring each drives measurable pipeline and revenue impact.
• Work in conjunction with the Sales Development, Client Success and Partnerships to create a feedback loop from sellers and Network content partners, so that we increase content acquisition opportunities, deal velocity, meeting conversion, and partner engagement (decks, proof points, case studies, narratives).
• Maximize commercial impact at industry moments (upfronts, agency roadshows, advertiser presentations), measured by new opportunities and increased partner commitments.
• Strengthen Cross Functional Alignment and Efficiency
• Partner closely with Media Solutions, YouTube, and FAST & AVOD teams to ensure unified positioning, frictionless collaboration, and consistent commercial storytelling aligned to business priorities.

Requirements

• Proven experience delivering B2B marketing strategies that directly support revenue growth within digital media, advertising, entertainment, platforms, or technology sectors.
• Strong understanding of the advertising ecosystem, including agencies, brands, and digital platforms.
• Exceptional strategic thinking and executive level storytelling skills.
• Demonstrated success influencing stakeholders and driving results in matrixed organisations.
• Comfortable operating at both strategic and hands-on levels.

Benefits

• competitive benefits, and we invest in our people and their future.