Hospice & Home Health Marketing Specialist
BAY HOSPICE CARE INC
USA (Remote)
$100K/yr - $110K/yrIn-houseFull-timeMid level
18 hrs ago
Senior Director Global Marketing
Waltham, MA (On-site)
$230K/yr – $280K/yrSenior Level15+ years expFull time
Posted 2 days ago
Job Summary
Own and drive global marketing strategy, demand generation, and organization growth through market insight and performance metrics.
- Lead global strategy, plan, and governance
- Oversee budget, operations, and campaign engine
Job Description
Responsibilities
- Build and execute the global marketing strategy and annual operating plan aligned to company strategy, with clear priorities, KPIs, and governance.
- Drive market and customer insight (segmentation, VOC, competitive intelligence) to identify growth opportunities and guide portfolio choices.
- Lead global demand generation and campaign engine (incl. regional localization) to deliver pipeline targets and improve lead-to-opportunity conversion.
- Oversee digital marketing performance across channels (SEO/SEM, marketing automation, email, paid media, web).
- Build, mentor, and lead a high-performing global marketing organization; deploy Danaher Business System tools to drive continuous improvement and measurable outcomes.
- Manage the global marketing budget & operations.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or related field; MBA/advanced degree preferred. Life Sciences background (e.g., Biology/Biochemistry) a plus.
Preferred
- MBA/advanced degree preferred.
- Life Sciences background (e.g., Biology/Biochemistry) a plus.
Benefits
- offering comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
Danaher Corporation
3.9 Glassdoor
Danaher is a leading global life sciences and diagnostics innovator, committed to accelerating the power of science and technology to improve human health. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. Our global teams are pioneering what’s next across Life Sciences, Diagnostics, Biotechnology and beyond. For more information, visit www.danaher.com.
Founded in 1969
Washington, District of Columbia, USA
49K employees (1,212 in marketing)
76% recommend to a friend
79% CEO approval
Salaries
Posted range
$230K/yr – $280K/yr
Taken straight from the job posting.
General Marketing median pay in the United States
Most pay falls between $68K and $125K. Based on 15,560 salaries.
Marketing Team
Marketing Team Size
1,188 (2% of company)
Median Career Experience
17 years
Median Tenure
6.3 years
Marketing Roles Posted (Last 30 Days)
3
People
HR / Recruitment
Marketing Leadership
Debra Masters
Vice President, Global Brand & Integrated Communications
At the company for 3 years 2 months
Indranil Maulik
VP Marketing and Strategy, Cytiva Bioprocessing
At the company for 9 years 11 months
Mariann Kourafas
Vice President, External Communications & Brand
At the company for 5 years 6 months
Liana F Romero, PhD, MBA, MT(ASCP)
Head Product Management, Global & Regional Marketing & Business Strateg Digital Healthcare Solutions
At the company for 4 years 11 months
Traffic Signals
Monthly Visitors
326.4K
Monthly Google Ads Budget
$7.7K
Traffic Source Mix
Search
30.7%
Direct
39.7%
Referral
16.6%
Social
11.8%
Paid
0.9%
Headcount Trend
Current headcount: ~50.3K
News about Danaher Corporation
Links
This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.
