Responsibilities

• Shape and lead the global portfolio and creative strategy for Marriott Bonvoy across brands, loyalty, co-brand cards, partnerships, and experiences
• Translate Marriott Bonvoy’s scale into clear, cohesive storytelling across owned, earned, paid, and shared channels
• Elevate portfolio storytelling to strengthen master brand equity while clarifying roles of hotel brands, loyalty, and partnerships
• Identify and activate cultural moments, passion points, and partnerships to show up credibly in guests’ lives beyond travel moments
• Lead ongoing evolution of the Marriott Bonvoy brand including purpose, positioning, portfolio architecture, narrative and creative expression
• Co-create and steward a global multi-year marketing roadmap to drive consideration, engagement, and loyalty
• Inform global editorial vision and translate it into integrated, portfolio-led campaigns
• Lead annual global go-to-market planning and campaign sequencing with cross-functional teams
• Oversee and guide IMC teams to develop breakthrough, culturally relevant campaigns from concept through execution and scaling
• Ensure pull-through and local relevance by partnering with Continent and enterprise teams

Requirements

• Bachelor’s degree from an accredited college or university
• Twelve or more years’ relevant professional experience leading global brand architecture, portfolio strategy, and integrated marketing, with progressive leadership responsibility across large, complex organizations
• Proven experience translating global brand strategy into clear, scalable platforms and narratives that connect brand, products, and partnerships across channels, regions, and audiences
• Demonstrated ability to lead through influence and navigate a highly matrixed, global stakeholder environment to align teams around shared strategic direction and priorities
• Extensive experience partnering with internal creative teams and external agencies to develop strategic briefs, guide creative development, and oversee integrated campaign planning, production, and execution
• Experience setting the strategic direction and governance for brand platforms, portfolio frameworks, and global guidance—ensuring consistency, flexibility, and adoption across traditional advertising, social and influencer marketing, editorial, partnerships, sponsorships, and cultural activations
• Experience leading annual planning, strategic development, consumer research, integrated marketing strategy, and performance measurement, with a strong understanding of how creative and media work together to drive business and brand impact

Preferred

• MBA

Benefits

• 401(k) plan
• stock purchase plan
• discounts at Marriott properties
• commuter benefits
• employee assistance plan
• childcare discounts
• medical, dental, vision benefits
• health care flexible spending account
• dependent care flexible spending account
• life insurance