Senior Director, Digital Advertising

Responsibilities

• Lead digital media strategy by integrating best-in-class practices, innovation, and data-driven optimization to increase pipeline contribution across digital tactics.
• Cultivate a growth culture that empowers a high-performing global team through continuous development and accountability.
• Own global digital media investment strategy optimizing across channels to maximize pipeline and revenue impact.
• Collaborate across global marketing functions and agency partners to scale integrated digital programs that accelerate demand generation and pipeline growth.
• Partner with Analytics to implement global measurement and reporting frameworks that accelerate optimization and demonstrate business impact
• Partner with MarTech teams to optimize advertising platforms, audience infrastructure, measurement capabilities, and data integration strategies.
• Lead the partnership with key agency partners, ensuring agile execution and continuous strategic collaboration
• Build strategic partnerships with key media and technology providers including Google, LinkedIn, Meta, Microsoft, and emerging partners.

Requirements

• 12+ years of progressive digital media experience, including 5+ years in leadership roles
• Direct experience managing agency-of-record relationships, with demonstrated ownership of strategic planning and day-to-day execution
• Proven success leading global or multi-region digital marketing teams – with a focus on leading teams in global hub locations (ie: Bucharest)
• Experience in B2B technology or SaaS, with a track record of engaging complex, multi-persona buying groups from technical practitioners to executive decision makers
• Demonstrated ownership of digital media investment at scale ($10M+ annual paid media budget), with accountability for cross-channel optimization
• Deep platform expertise across Google, LinkedIn, Meta, Microsoft, ChatGPT, AI paid ads including direct experience managing strategic partnerships
• A people-first leadership philosophy, with a demonstrated track record of developing talent and building high-performing, accountable teams
• Working fluency in modern measurement frameworks (MMM, multi-touch attribution) and pipeline/revenue reporting

Benefits

• Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
• Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
• Medical, dental, and vision coverage starting on your first day
• Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
• 401(k) retirement plan with company matching contributions
• Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
• AirVet: 24/7 virtual veterinary care at no cost
• Legal services, identity protection, and supplemental health insurance options
• Tax-advantaged spending accounts for healthcare, dependent care, and commuting
• Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning