Senior Digital Strategist, FAM (Food, Fitness and More)

New York City, NY (Remote)

$86K/yr – $105K/yrSenior Level

Posted 19 hrs ago

Job Summary

Own end-to-end social programs for multiple clients while leading day-to-day management across AI and developer-focused groups, guiding internal teams, and driving new business and influencer initiatives.

Job Description

Responsibilities

Execute digital/social strategies from concept to completion
Act as day-to-day lead with multiple clients across accounts, primarily focused on those in A.I., cloud and other developer-focused business units
Provide strong counsel and recommendations, both for clients and internal teams
Social campaign development, collaborating across digital and design
Work with integrated agency teams to develop plans that meet client goals
Mentor and help develop junior-level team members
Draft client SOWs and Letters of Agreement for partnerships
Follow approval processes and legal requirements per individual client needs
Actively participate in new business opportunities
Manage social media presence at client events, including real-time monitoring and live content creation support

Requirements

Expertise across core digital and social channels with a primary focus on Instagram, Threads, Twitter/X, TikTok, LinkedIn and Facebook
Excellent writing, communication, and presentation skills
Experience creating and executing social media strategies at brand level and campaign level
Understand how to read a brand book/VIS ID and evolve it for social
Experience working with measurement and analytics platforms such as
Development and management of influencer campaigns
Paid social media experience
Experience working with project management platforms such as Monday.com

Preferred

Video/photo production experience a plus
Experience in concepting or executing programs that leverage A.I. is a plus

Benefits

A workplace that’s alive with courage, ideas, respect and humanity
Professional growth and development programs to help advance your career
Comprehensive health care and wellness plans for your entire family
A 401(k) Savings Plan and Flexible Spending Accounts
Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

M Booth

3.9 Glassdoor

Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.

Founded in 1984

New York, NY, US

414 employees (109 in marketing)

mbooth.com

67% recommend to a friend

79% CEO approval