Responsibilities

• Own the enterprise email marketing channel and campaign execution
• Build and optimize customer journeys and lifecycle campaigns
• Manage audience segmentation and personalization strategies
• Execute campaigns within Salesforce Marketing Cloud, Marketo, or similar platforms
• Analyze campaign results and identify opportunities for improvement
• Develop and execute testing strategies to improve engagement and conversion
• Collaborate with creative, product, analytics, and compliance teams
• Support integrated marketing initiatives across multiple channels
• Mentor junior marketing team members
• Continuously improve campaign processes and operational efficiency

Requirements

• Bachelor's degree
• 4–6 years of digital marketing, email marketing, or campaign management experience
• Strong marketing automation platform experience
• Knowledge of audience segmentation and lifecycle marketing
• Experience analyzing campaign performance and delivering insights
• Strong communication and collaboration skills
• Ability to manage multiple priorities and projects
• HTML/CSS and SQL knowledge preferred

Benefits

• American National offers a comprehensive benefits package supporting employees’ health, financial security, and well being, including multiple medical plan options, dental and vision coverage, basic life insurance, and health savings accounts.
• Employees are automatically enrolled in a company funded 401(k) plan, receive paid time off and holidays, and work in an inclusive, people first culture that values flexibility, work life balance, professional growth, and a casual dress environment.