Senior Digital Marketing Manager at All My Sons Moving & Storage | Tampa, FL | $75K/yr – $100K/yr

All My Sons Moving & Storage

Senior Digital Marketing Manager

Tampa, FL (Hybrid)

$75K/yr – $100K/yrSenior Level3+ years expFull time

Posted 5 months ago

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Job Summary

Drive multi-market PPC/SEO to grow local leads and brand presence.

Own all PPC and SEO efforts across 8 markets
Must-have: 3–6+ years of hands-on digital marketing with PPC
Standout: Proven multi-location SEO and local-market growth

Job Description

Responsibilities

Own Google Ads, Local Services Ads (LSAs), and Meta campaigns across all 8 markets
Manage day-to-day campaign optimization: bids, budgets, ad copy, landing pages, and audience targeting
Oversee and hold accountable any external PPC vendors or agencies
Track and report on cost-per-lead, ROAS, and conversion metrics by market
Lead local SEO strategy across all markets — Google Business Profile, citations, reviews, and local landing pages
Drive technical SEO improvements on the website in partnership with web developers
Build out market-specific content to capture local search demand
Monitor rankings, organic traffic, and keyword performance with regular reporting
Develop and execute a content calendar across blog, social media (Facebook, Instagram, TikTok), and YouTube
Build and manage our online reputation strategy — review generation, response management, and sentiment tracking

Requirements

3–6+ years of digital marketing experience, with hands-on PPC campaign management (not just agency oversight)
Proven SEO results for a multi-location or franchise brand
Experience managing or overseeing third-party marketing agencies/vendors
Strong analytical skills — comfortable in Google Analytics 4, Google Ads, and tools like CallRail
Demonstrated organic content or social media growth in a local/regional business context

Preferred

Background in home services, moving, junk removal, restoration, or a similar franchise/service brand
Experience with Google Local Services Ads (critical for our category)
Familiarity with multi-location marketing structures — local vs. national budget management
Experience building or launching a brand in a new market

Benefits

Health benefits
Remote or hybrid flexibility considered for the right candidate
Opportunity to build and lead a growing marketing team as we scale
401(k)
Dental insurance
Health insurance
Vision insurance

All My Sons Moving & Storage

At All My Sons Moving and Storage, we take pride in caring for our customers’ furnishings as if they were our own-like family. It’s this type of moving that has set us apart as an industry leader. Official Movers of Dallas Cowboys, Miami Dolphins, Arizona Cardinals and Carolina PanthersAll My Sons began with the goal of providing customers with old fashioned-care with every move. Two decades later, we’re one of the premier residential moving firms in the country with over 60 offices nationwide. Our future is limitless. We strive to continue to expand our family by connecting with others who see the vision of an international moving and storage company that services the world with quality family-friendly moving services. The fabric of our family is comprised of moving professionals that understand the vision and mission of our founders and implement it daily. This is the common thread that unites our family and produces lasting results. Some people move furniture, but we move individuals and families. After all, building and helping families is the crux of who we are.

Founded in 1989

Carrollton, Texas, USA

2.2K employees

www.allmysons.com