Senior Digital Content and Multimedia Strategist

Chicago, IL (On-site)

$96K/yr – $162K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

You will own the end-to-end digital content lifecycle from planning to performance optimization across formats and channels.

  • Lead content strategy, publishing workflows, and metadata management.
  • Drive AI-assisted workflows and governance within compliant, accessible digital experiences.

Job Description

Responsibilities

  • Digital publishing and content operations: Plan content for web behavior and audience journeys from the start. Develop page structures, modules, headlines, summaries, calls to action, related-content paths and publication-ready packages. Coordinate briefs, owners, inputs, dependencies, reviews and publication dates through Workfront or other approved tools. Maintain metadata, taxonomy, accessibility inputs, version control and refresh, expiration and retirement requirements.
  • Multimedia and visual storytelling: Recommend the right mix of articles, video, infographics, interactive charts, webinars, podcasts, presentations and social content. Develop concepts, creative briefs, scripts, interview questions, storyboards and production plans, and coordinate lightweight rapid-turn content using approved tools and templates.
  • Content adaptation and activation: Transform long-form research, presentations, webinars, charts and expert interviews into audience- and channel-specific experiences. Build modular content that can be reused across institutional, intermediary and other priority audience journeys without weakening the original investment thinking.
  • AI and content innovation: Help design, test and govern AI-assisted workflows that turn approved source material into web-ready and multiformat content. Use approved tools for first-pass metadata, summaries, headlines, page modules, scripts, derivative concepts, transcription, video clipping and publishing packages while maintaining source grounding and human review.
  • Investment, product and audience fluency: Build working knowledge of investment capabilities, products and priority audiences. Partner with institutional, intermediary and product-area writers to translate complex ideas into clear digital experiences without oversimplifying the substance.
  • Compliance, brand and accessibility: Navigate Compliance and Legal review with rigorous source support, disclosures and version control. Uphold house voice, editorial standards, brand requirements, accessibility and digital-content standards, and ensure AI-assisted outputs receive appropriate human review.
  • Measurement and continuous improvement: Monitor performance across web, video, visual, audio and interactive formats. Recommend tests involving headlines, formats, calls to action, page structures and packaging, and use performance, Sales and stakeholder feedback to improve future briefs and investment decisions.

Requirements

  • 8-10+ years of experience in digital content strategy, digital publishing, multimedia production or a related field; financial-services or other regulated-industry experience strongly preferred.
  • Portfolio or work samples showing strong digital storytelling across several formats, such as web, video, infographics, presentations, podcasts, webinars or interactive experiences.
  • Strong editorial judgment and demonstrated ability to translate complex financial, investment or business concepts into clear, engaging content without losing substance.
  • Working knowledge of content management systems, digital asset management, workflow platforms, analytics tools and marketing automation environments.
  • Experience working across Digital, Design, Multimedia, Marketing Operations and Compliance, with strong project-management skills and comfort managing multiple stakeholders, dependencies and deadlines.
  • Practical experience using approved artificial intelligence tools in content workflows, including source validation, human review, governance and risk controls.
  • Ability to interpret digital and content-performance data and turn findings into practical recommendations.

Preferred

  • Hands-on experience with lightweight video capture and editing, visual-content tools, webinar repurposing, presentation development or infographic production.
  • Familiarity with search optimization, structured and modular content, AI discoverability, digital accessibility and content taxonomy.
  • Experience supporting investment, market, advisor, client or product content across different audience needs and stages of the decision journey.

Benefits

  • Northern Trust provides a comprehensive benefits package including retirement benefits (401k and pension), health and welfare benefits (medical, dental, vision, spending accounts and disability), paid time off, parental and caregiver leave, life & accident insurance, and other voluntary and well-being benefits.
Northern Trust logo

Northern Trust

3.8 Glassdoor

As a global leader in innovative wealth management, asset servicing and investment solutions, Northern Trust (Nasdaq: NTRS) is proud to guide the world’s most successful individuals, families and institutions by remaining true to our enduring principles of service, expertise and integrity.A globally recognized Fortune 500 Company in continuous operation since 1889, we’ve built a legacy of empowering clients to reach their goals with confidence.Since our roots as a trust bank, we’ve grown to a global presence with more than 24,000 employees in more than 20 countries and across five core business units:Wealth ManagementAsset ManagementAsset ServicingTechnologyCorporate FunctionsJoin a Team That’s Made for GreaterAt Northern Trust, we refer to our employees as partners – with good reason. We understand that relationships are the key to our success. Here you’ll join a diverse and inclusive team of innovators with the drive to challenge the way things have always been done. Instead of choosing between a dynamic career and work-life balance, enjoy working with a team that supports your goals in the office and at home. We’ll help you get where you want to go without sacrificing what matters most to you.As of December 31 2024, Northern Trust had: $16.8trillion assets under custody/administration $13.3trillion in assets under custody $1.6trillion in assets under management $156billion in banking assetsStay connected with us:NT Careers Facebook - https://www.facebook.com/ntcareers Northern Trust Instagram - https://www.instagram.com/northerntrustcompany/

Chicago, Illinois, USA
30K employees (423 in marketing)
73% recommend to a friend
85% CEO approval

Salaries

Posted range

$96K/yr – $162K/yr

Taken straight from the job posting.

See all Northern Trust salaries

Funding

Total Funding
$1.3B
Last Raise
$1.3B
Post IPO Debt, 4 months ago

Funding History

  • Nov 2025
    Post IPO Debt • $1.3B

Traffic Signals

Monthly Visitors
300.6K
Monthly Google Ads Budget
$238.9K
Traffic Source Mix
Search
35.7%
Direct
57%
Referral
5.2%
Social
0.9%
Paid
1.1%

Headcount Trend

Current headcount: ~30.5K

Recent News

Northern Trust logo

Senior Digital Content and Multimedia Strategist

Northern Trust · Chicago, IL · On-site