Senior Customer Marketing Manager

San Francisco, CA (Remote)

$143K/yr – $237K/yrSenior Level6+ years expFull time

Posted 1 day ago

Job Summary

Own the customer story lifecycle from identifying strong use cases to publication, expand stories across assets and events, and coordinate approvals and channels with cross-functional teams.

Job Description

Responsibilities

  • Own the customer story pipeline: identify customers with strong results and distinctive use cases, partner with account teams to validate each opportunity, secure participation, prepare interviews, and write and publish the resulting stories
  • Turn every story into reusable assets, including landing pages, social copy, slides, and internal promotions, and keep the customer story page and featured logos current with the strongest brands and proof points
  • Recruit and prepare customer speakers for events ranging from webinars to Dreamforce, owning outreach, prep documents, and coordination through the event, then convert each appearance into promotional content
  • Build relationships and secure approvals to feature customer brands in product demos at events worldwide, helping audiences see Piper in a real customer context
  • Expand the roster of customer stories beyond technology, finding advocates in new industries to show how Qualified drives value across different businesses
  • Maintain a reliable database of customer advocates, product adoption, and approved use cases so executives and teams can quickly find relevant customers and capabilities like Piper Video and Piper Email
  • Maintain customer story slides and deal win slides for enablement and live deal cycles so teams can tell a relevant, credible customer story
  • Partner with the Salesforce customer marketing team to bring Qualified customers into larger activations and make our stories accessible through the channels Salesforce sellers already use

Requirements

  • 6+ years in customer marketing, customer advocacy, or a related B2B SaaS marketing role
  • A track record of sourcing customer stories and managing customer relationships from first outreach through publication or event appearance
  • Excellent writing and interviewing skills, and can find the compelling angle in a customer's experience and turn it into a clear story
  • Strong project management skills and can keep multiple stories, approvals, assets, and events moving at once
  • Use sound judgment when working with customers, account teams, executives, and brand approvals
  • A collaborative approach to working across Sales, Customer Success, Events, Product Marketing, and corporate customer marketing teams

Preferred

  • You're familiar with Salesforce
  • You have experience building customer advocacy programs at scale

Benefits

  • Our benefits and resources support you to find balance and   be your best , and our AI agents accelerate your impact so you can   do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.
  • More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
  • time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.
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Founded in 1999
San Francisco, California, USA
86K employees (5,985 in marketing)
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83% CEO approval

Salaries

Posted range

$143K/yr – $237K/yr

Taken straight from the job posting.

See all Salesforce salaries

Funding

Total Funding
$25.1B
Last Raise
$25B
Post IPO Debt, 5 days ago

Funding History

  • Mar 2026
    Post IPO Debt • $25B
  • Oct 2022
    Post IPO Equity
  • Jan 2003
    Series Unknown • $1M

Traffic Signals

Monthly Visitors
90.3M
Monthly Google Ads Budget
$2.8M
Traffic Source Mix
Search
15.1%
Direct
65.3%
Referral
17.9%
Social
0.2%
Paid
1.4%

Headcount Trend

Current headcount: ~86.1K

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Senior Customer Marketing Manager

Salesforce · San Francisco, CA · Remote