(Senior) Creative Strategist

Los Angeles, CA (On-site)

$90K/yr – $150K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

Job Summary

Own and lead data-driven creative strategy across paid social with deep consumer research, testing, and cross-functional collaboration to optimize performance and client outcomes.

  • Lead data-driven creative strategy across paid social channels
  • Own research, testing, and iteration to drive performance
  • Coordinate cross-functional teams to execute creative vision

Job Description

Responsibilities

  • Develop data-backed creative strategies using insights from Meta Ads Manager, TikTok Ads Manager, and proprietary performance data
  • Conduct deep consumer, product, and competitor research to identify winning angles and messaging frameworks
  • Write high-converting scripts and ad copy for video and static creative across Meta, TikTok, YouTube, and Snapchat
  • Collaborate cross-functionally with Production, Post-Production, and Strategy leadership to execute on creative vision
  • Analyze creative test results and iterate rapidly based on what’s working (and what’s not)
  • Own weekly strategic planning for your client accounts — identifying top performers, spotting trends, and driving continuous improvement
  • Give clear, strategic feedback to creative teams that aligns to performance goals and brand voice

Requirements

  • 5+ years of experience in creative strategy, performance marketing, or direct response advertising
  • Proven paid social or DR creative experience — bonus points for work samples that show performance impact
  • Analytical and creative — you can interpret platform data and translate it into actionable creative direction
  • Deep platform fluency — you’re a daily user of Instagram, TikTok, or Facebook and understand what performs in-feed
  • Hands-on experience with Meta Ads Manager and ideally other platforms like TikTok, YouTube, or Snapchat
  • Exceptional communication skills — you can articulate complex ideas clearly and persuasively, in writing and verbally
  • Strong project manager — you juggle multiple clients, hit deadlines, and adapt quickly to shifting priorities
  • Fast learner — you absorb training, execute new skills quickly, and thrive in high-velocity environments
  • Comfortable in Google Suite (Docs, Sheets, Slides) and bonus for advanced Google Sheets/Excel skills

Benefits

  • Health, Vision & Dental coverage
  • Unlimited PTO
  • 401(k) + Matching
  • Life Insurance
  • Paid Sick Days
  • Paid Parental Leave
  • And more!
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TubeScience

3.2 Glassdoor

As one of the fastest growing startups in Los Angeles, we're revolutionizing the way in which companies approach successful video advertising. Our team of award-winning Producers, Editors, Directors, Engineers, and Performance Marketing Managers are building a global studio where we can conceptualize, shoot, and produce hundreds of videos per day. Unlike traditional advertising agencies that pitch creative concepts for companies, hope they will perform, and outsource filming, we design videos that are guaranteed to convert. We use data to guide our creative process and leverage testing and analysis to make adjustments to react to users in real-time.What's atypical about the company:We're fast and data-driven: our teams develop concepts in the morning, shoot/edit in the afternoon, launch in the evening, and iterate the next day based on real-world performance.We’re a behavioral R&D lab at the core: We put 2,000+ video experiments per week, watched by tens of millions of people per day, that give us deep insights into how people make decisions. Over the past couple years, we’ve built an enormous library of IP around human behavior and visual communication.We work on a pure pay for performance basis. Zero production fees for video. Clients only pay us if our videos outperform anything they’re running internally.

Founded in 2016
Los Angeles, California, USA
310 employees (245 in marketing)
57% recommend to a friend
45% CEO approval

Salaries

Posted range

$90K/yr – $150K/yr

Taken straight from the job posting.

See all TubeScience salaries

Traffic Signals

Monthly Visitors
8.6K
Traffic Source Mix
Search
35.1%
Direct
48.9%
Referral
7.2%
Social
7.3%
Paid
1.1%

Headcount Trend

Current headcount: ~310
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(Senior) Creative Strategist

TubeScience · Los Angeles, CA · On-site