Responsibilities

• Lead creative strategy development for paid media campaigns (Meta, TikTok, YouTube)
• Ideate high-performing ad concepts, hooks, angles, and scripts
• Translate performance data into actionable creative insights
• Build and manage structured creative testing frameworks
• Collaborate cross-functionally with media buyers, editors, and designers
• Analyze campaign performance and iterate on top-performing creatives
• Present strategies, results, and insights to internal teams or clients
• Stay ahead of trends in paid social, UGC, and digital content

Requirements

• 4–6+ years of experience in creative strategy, performance marketing, or digital advertising
• Proven track record of driving results through paid social creatives
• Strong understanding of Meta Ads, TikTok Ads, and YouTube advertising
• Experience working with eCommerce/DTC brands
• Ability to combine creative thinking with data-driven decision-making
• Excellent copywriting, storytelling, and communication skills
• Experience in agency or high-growth startup environments preferred
• Leadership or mentorship experience is a plus

Nice To Have

• Fully remote role with flexible working environment

Benefits

• Collaborative, international team culture
• Clear progression into Creative Director or Head of Creative roles