Senior Copywriter

Responsibilities

• Content craft & delivery
• - Write and edit high-quality, audience-first content across written formats, including digital ads, websites, landing pages, CRM and social
• - Translate creative briefs, messaging frameworks and strategic direction into compelling copy, contributing ideas and recommendations where appropriate
• - Lead copy-focused client discovery, gathering tone of voice and brand identity materials and developing content toolkits and sample content
• - Oversee the execution of complex copywriting projects, ensuring a smooth and efficient workflow from project initiation to completion
• - Take ownership of copy quality across projects, including briefing, writing, editing and quality assurance, supporting smooth and timely delivery
• - Provide guidance and feedback to other copywriters where appropriate, helping maintain high standards across the team
• AI, strategy & performance
• - Skilfully use Pencil for AI-enabled copy creation, iteration and optimisation, testing and refining prompting and generation approaches to improve copy quality, consistency and performance
• - Apply Pencil expertise to develop effective copywriting approaches across different assets and use cases, sharing best practices and learnings with the wider team

Requirements

• 4+ years’ experience in copywriting, ideally within an agency or working across multiple brands and digital channels
• Excellent copywriting and editing skills, with a portfolio demonstrating strong writing craft and the ability to adapt to different brands, audiences and tones of voice
• Experience writing across digital formats such as paid media, social, CRM, websites and landing pages
• Experience translating creative briefs, strategies and messaging frameworks into compelling copy
• Strong understanding of how audience insight, search and performance data can inform effective copy
• Experience using GenAI tools within copywriting or creative workflows, with strong prompting skills and curiosity around agents, automated workflows and emerging technologies
• Confidence contributing to messaging, content and creative recommendations
• Strong client-facing, communication and presentation skills
• Excellent attention to detail, organisation and quality control
• Experience collaborating across strategy, creative, media, data and other specialist teams

Benefits

• Join Jellyfish and experience a workplace where we prioritize your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs
• 💰Reward: You'll be eligible to join our discretionary annual bonus scheme and 401k retirement plan.
• 🏥 Healthcare plans: Have peace of mind with our healthcare, vision and dental insurance, plus short and long-term disability and life cover.
• 💫 Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.
• 👪 Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers.