Senior Coordinator, Social Media Content

Responsibilities

• Work closely with the team to assist in creating and publishing platform-specific content while ensuring brand voice is maintained across channels. This includes live tournament coverage around the tennis calendar.
• Manage campaigns and collaborate internally around various US Open initiatives, including theme art, media day, food & beverage, and merchandise
• Follow social media best practices by platform; optimize content for each social platform in terms of sizing, relevance, and timing.
• Assist fellow content producers and take part in regular brainstorming and pitch sessions.
• Maintain a clean, organized content calendar for the broader social media team.
• Maintain quality control procedures and ensure all copy is fact-checked and images are brand-appropriate while adhering to brand standards and established voice across platforms.
• Detail the success of social media campaigns by analyzing key metrics to drive new and existing strategies.
• Monitor conversations with fans, brands, and influencers for intentional engagement opportunities.
• Ensure all content is properly tagged (e.g., handles, hashtags, tracking tags, geo-location, etc.) and correct links are used.
• Help grow reach and engagement across US Open & USTA social media platforms, with a focus on pro tennis and US Open content.

Requirements

• Bachelor’s degree or degree in progress
• 3-5 years of experience in social media and/or digital marketing.
• Strength in real-time storytelling content across social media platforms, including Instagram, Facebook, X, and TikTok.
• Excellent communication skills, both written and verbal.
• Ability to work cooperatively, creatively, and efficiently in a fast-paced, dynamic environment.
• Knowledgeable about professional tennis, the US Open, entertainment & pop culture; experience in professional sports is helpful.
• Strong content editing and creation skills are a plus, utilizing Adobe Photoshop, Premiere Pro, WSC Software, Slate, and Content Management Systems.
• Available to work nights & weekends as needed.
• Available to travel domestically and internationally as assigned
• Available to work in-person for the duration of the US Open Tennis Championships in Flushing Meadows, NY.

Benefits

• Flexibility: Our Hybrid with Flexibility approach combines a balance of remote work with in-office collaboration to spark teamwork and creativity.
• Comprehensive benefits designed to meet your unique needs: Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance are a small part of our offerings.
• Time to recharge and energize: Generous paid time off policy - including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess.
• Plan for your future financially and professionally: 401(k) with employer matching (up to 6.5%), promotional and growth opportunities, and Learning and Development programs to learn on the job
• Mental and emotional wellness: Resources for overall well-being, including mental health and meditation benefits.
• Other cool perks: A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events are just a few of the optional benefits available.