Responsibilities

• Participates in the development and execution of integrated marketing and communication plans for districtwide initiatives, major academic programs, student services, and community-facing efforts.
• Supports internal and external communications for assigned campus and academic programs.
• Coordinates high impact projects with cross functional teams, ensuring alignment with strategic enrollment management, academic credit and non-credit programs, and strategic priorities, impact projects with cross-functional teams, ensuring alignment with strategic enrollment management. -impact projects with cross-functional teams, ensuring alignment with strategic enrollment management,
• Partners with assigned schools, academic deans and program leadership to proactively develop targeted marketing and communication strategies that support enrollment growth, program awareness and student retention and success goals.-level marketing needs and creates plans in coordination with the marketing and communications team—including events,
• Evaluates program-level marketing needs and creates plans in coordination with the marketing and communications team — including events, brand storytelling, collateral and community outreach — to support recruitment and retention goals.
• Identifies partnership opportunities with K–12 districts, employers, industry organizations and community groups to expand awareness and pipelines into assigned academic programs.
• Writes and edits a wide range of content, including feature stories, blogs, executive communications, talking points, campaign collateral, video scripts and email communications.
• Serves as a member of campus and district crisis communications teams.
• Works with districtwide marketing and communications team and performs other duties as assigned.

Requirements

• Bachelor’s Degree in marketing, communications, public relations, journalism or related field.
• Three (3) years of progressive experience in marketing, communications or related disciplines.
• Proficiency with Microsoft Office and Canva
• Practical knowledge and experience managing brand identities and visual standards.
• Experience working in higher education, nonprofit or mission-driven organizations preferred.

Preferred

• Experience working in higher education, nonprofit or mission-driven organizations preferred.