Responsibilities

• Build and operate a high-velocity content engine across video blog, web, email, and gated assets from ideation to publishing to iteration
• Write, edit, and ship exceptional content with speed and consistency
• Manage the editorial calendar and ensure a steady drumbeat of high-quality output
• Curate, test, and experiment with content across multiple distribution channels (Youtube, Reddit, Substack) that drive awareness, engagement, and trust
• Continuously test formats, narratives, and distribution tactics
• Act as producer during filming, coordinate shoots, guide on-camera delivery, and ensure high production quality
• Translate ideas into compelling video content that performs
• Connect content to business outcomes, including awareness, adoption, pipeline, and revenue
• Bring a strong point of view on SEO, GEO, funnel dynamics, and content’s role across the customer journey
• Use data and insight to refine strategy and double down on what works
• Partner closely with marketing, product, sales, and leadership
• Influence stakeholders and align content efforts with broader company goals