Responsibilities

• This position leads the segment marketing function, serving as a strategic advisor to broker sales leadership and a key partner to Enterprise Marketing leaders.
• This role is accountable for translating enterprise growth strategies into market-specific marketing plans that drive enrollment, strengthen broker relationships, and improve business performance across multiple geographic markets.
• This role oversees a team providing leadership, coaching, and direction to ensure consistent execution of high-impact marketing programs.
• This leader drives strategic planning, marketing investment decisions, performance optimization, and cross-functional alignment while influencing senior stakeholders across Sales, Marketing, Product, Compliance, Finance, and Operations.
• The role leverages deep market expertise, customer insights, and business analytics to identify opportunities, shape marketing strategy, and deliver measurable business outcomes.
• This position may be performed remotely from anywhere within the continental United States, excluding California, New York, Alaska, and Hawaii .

Benefits

• From health and wellness benefits, 401(k) savings plan, pension plan, a minimum of 15 days’ of paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for full-time employees .