Responsibilities

• Own Stepful's applied brand across all marketing surfaces — marketing websites, landing pages, decks, one-pagers, digital assets, print, swag, and event collateral
• Build and maintain a unified print and digital marketing design system — templates, components, and guidelines that let the team produce on-brand work without bespoke design each time
• Rebuild and elevate our core marketing surfaces on that system, including stepful.com marketing pages, our employer-facing site, sales decks, and core collateral
• Partner with our Product Marketing Manager in a tight working rhythm — they supply message and positioning, you deliver the visual form, with fast turnaround on launches and campaigns
• Design polished, on-voice B2B client-facing materials that are accessible by default (WCAG 2.1 AA)
• Design landing pages and campaign assets for paid and lifecycle marketing, partnering with Growth on conversion experiments
• Bring print, swag, and event collateral production in-house with a consistent visual identity
• Raise the bar on brand consistency across every touchpoint as Stepful scales

Requirements

• 4+ years of brand or marketing design experience with a portfolio spanning both print and digital work
• Experience architecting marketing design systems — templates, components, and guidelines — not just producing within them
• Exceptional craft in typography, layout, and visual identity
• Strong digital design skills, including Figma and modern web tooling (e.g., Webflow), with a solid grasp of responsive and conversion-oriented design
• Working knowledge of accessible design and WCAG 2.1 AA standards
• Ability to manage many concurrent projects at speed without letting quality slip
• Strong collaboration instincts — you thrive on translating a partner's messaging into visuals and iterating quickly on feedback

Nice to have

• You have motion design, animation, or video editing skills
• You've designed enterprise or B2B sales collateral
• You've worked in EdTech, healthcare, or another mission-driven industry

Benefits

• Subsidized Medical, Dental, and Vision insurance plan options
• 401(k)
• FSA, HSA and commuter benefits
• Open vacation policy
• Guidance of 15 days PTO annually
• Stepful closed the last week of December
• 15 work-from-anywhere days
• 10 public holidays observed for 2026