Responsibilities

• Assist in the development and execution of sophisticated digital campaigns that are integrated with broader paid, owned, and earned media programs.
• Help lead platform strategy for multiple clients, providing expert counsel on channel mix, content approach, and audience engagement.
• Oversee client social media channels, including editorial planning, AI-assisted content development, paid media investment, social listening, and performance analytics.
• Inform the creation of scroll-stopping digital and social media assets that resonate with priority audiences and leverage platforms for high-value impact.
• Serve as a key client contact, delivering reliable project management and strategic counsel with confidence and professionalism.
• Support new business development by bringing fresh, culture-first digital insights and recommendations to the pitch.

Requirements

• 2-3 years of experience in digital communications, social media marketing, or related positions.
• Experience collaborating with diverse teams, including creative, strategy, media planning, and PR.
• Deep expertise in major social media platforms, (e.g., LinkedIn, Instagram, TikTok, X, YouTube, Threads) and an strategic understanding of their role in an integrated marketing plan.
• A passion for tracking digital and social media trends (you probably know what's trending before it hits the mainstream) and applying them to solve client challenges.
• Knowledge of social media intelligence platforms and the ability to translate data into actionable insights.
• Ability to manage multiple complex projects simultaneously in a fast-paced, collaborative environment.
• Exceptional written and verbal communication skills, with the ability to craft engaging short-form content and present strategic recommendations persuasively.
• A resilient mindset, deep curiosity, and a healthy sense of humor.
• Experience with enterprise-level social media management and listening tools (e.g., Talkwalker, Brandwatch, Sprout Social, Sprinklr, Khoros).
• Fluency with or willingness to learn generative AI tools for content ideation, creation, research and performance analysis.

Preferred

• Experience managing creator/influencer projects from end-to-end.
• Experience with executive visibility programs and advising senior leaders on building their social media presence.
• Experience with advanced social listening, audience intelligence, and trend-forecasting methodologies.