Senior Associate, Product Marketing (Remote)

Boston, MA (Remote)

$83K/yr – $115K/yrSenior Level1+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the go-to-market for new features across ezCater’s supply-side lines and turn product updates into clear partner value with measurable adoption.

  • GTM Messaging: develop positioning and launch assets for Marketplace, Online Ordering, Dispatch, and Marketing Programs.
  • Partner Storytelling: surface restaurant success stories and turn partner voices into case studies and testimonials.
  • Lifecycle Enablement: contribute to campaigns with Lifecycle Marketing and build enablement materials plus launch performance reporting.

Job Description

Responsibilities

  • Develop and execute go-to-market strategies for new features and product updates across ezCater's supply-side product lines, including Marketplace, Online Ordering, Dispatch, and Marketing Programs
  • Write and own partner-facing messaging and content, spanning positioning frameworks and launch emails to case studies, blog posts, and sales enablement materials
  • Surface and shape restaurant partner success stories — interviewing partners directly or partnering with Content Marketing to identify compelling narratives and develop case studies, testimonials, and co-marketing assets that bring the voice of the partner into our go-to-market
  • Partner with Lifecycle Marketing to contribute to campaigns that drive restaurant partner adoption and engagement across the full campaign lifecycle, including email sequences, in-app messaging, and campaign copy
  • Build internal and external enablement materials that help Sales, Partner Success, and other customer-facing teams communicate product value clearly and confidently
  • Collaborate cross-functionally with Product, Sales, Partner Success, Content Marketing, and Insights to inform messaging with customer and market data and manage successful GTM campaigns that drive adoption
  • Support the development of white papers, how-to guides, and Help Center content that supports self-serve partner education
  • Track and report on launch and campaign performance, translating data into actionable insights and recommendations

Preferences

  • Experience with tools like Confluence, Monday.com, or similar platforms for content management and project tracking is a plus

Benefits

  • Market competitive salary
  • stock options that you’ll help make worth a lot
  • 12 paid holidays
  • flexible PTO
  • 401K with ezCater match
  • health/dental/FSA
  • long-term disability insurance
  • mental health and family planning resources
  • remote-hybrid work from our awesome Boston office OR your home OR a mixture of both home and office
  • a tremendous amount of responsibility and autonomy
  • wicked awesome co-workers
  • employee meal program (and many more goodies) when you’re in our office
  • knowing that you helped transform the food for work space

Marketing Team

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