Responsibilities

• Build understanding and knowledge of the clients’ business and their challenging and rapidly shifting competitive environments
• Contribute to creation of integrated communications plans that meet client business objectives
• Maintain regular contact with clients and media; proactively offer and implement new ways to meet client needs
• Demonstrate ability to effectively develop a full range of written materials, including beautifully designed presentations, compelling press releases, concise fact sheets, key messages and actionable pitch letters
• Coordinate media relations campaigns, identifying story angles, overseeing list and pitch development, and working directly with media day-to-day
• Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
• Anticipate and proactively offer solutions to senior team leadership for issues specific to assigned programs
• Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling conversational monitoring reports and competitor coverage, scheduling and logistics
• Commit to continuous learning; set and pursue stretch goals
• Contribute to the performance appraisal process for peers and managers

Requirements

• Bachelor’s degree and three to five years of public relations experience
• Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
• Solid working knowledge of key online/offline media influencers/journalists
• Strong presentation skills, poise, and professionalism
• Fluency and/or familiarity with digital and social media
• Experience building and enhancing relationships with clients from day-to-day to most senior levels within the organization
• Ability to thrive in a startup environment. We are a fast-paced, high-growth company that trusts our team members to take initiative, bring big ideas, and execute on a vision
• Knowledge and passion for the game of golf and sports overall

Preferred

• Experience with golf, travel, and hospitality media and industries is a plus, but not required
• Experience with media monitoring (i.e., Cision, Meltwater, MuckRack) and project management software is a plus but not required