Responsibilities

• Develop and execute a comprehensive PR strategy that drives awareness, credibility, and share of voice in Egnyte's core markets, putting Egnyte's AI capabilities on the map
• Build and maintain strong relationships with tier-1 technology, business, and vertical media outlets, with a focus on driving meaningful media relationships and earning AI citations that extend Egnyte's reach and authority.
• Manage all aspects of media relations, including proactive pitching, press release development, press tour coordination, and rapid response.
• Oversee relationships with external PR agencies and ensure alignment with brand and business objectives.
• Develop thought leadership content and byline strategy in partnership with subject matter experts across the company, establishing Egnyte's executives as genuine thought leaders in the space.
• Amplify Egnyte's digital presence through Answer Engine Optimization, ensuring the brand is consistently surfaced and cited across AI-driven search and discovery platforms.
• Run a modern digital PR program that actually moves the needle.
• Track, report, and continuously improve on PR KPIs including media coverage, sentiment, share of voice, and domain authority.
• Lead the team responsible for partnering with the CEO, C-suite, and senior leadership to develop compelling narratives, talking points, presentations, and speeches.
• Ensure executives are well-prepared for media interviews, panel appearances, earnings calls, and industry speaking engagements.

Requirements

• 10+ years of progressive experience in corporate communications, PR, or a related field, with at least 3 years managing and developing a team.
• Proven track record of building and executing PR strategies for B2B technology companies.
• Deep media relationships across business and technology press, with a proven track record of earning coverage in top-tier national, trade, and vertical-focused publications.
• Exceptional writing and storytelling skills, with the ability to translate complex topics into clear, compelling narratives.
• Experience coaching and preparing C-suite executives for media, speaking engagements, and other high-visibility opportunities.
• Strong social media acumen with demonstrated ability to grow corporate brand presence on LinkedIn and other platforms.
• Ability to thrive in a fast-paced, high-growth environment and manage multiple priorities simultaneously.

Benefits

• Competitive salaries and comprehensive benefits
• Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance
• Paid holidays and sick time
• 401(k) with company match
• Health Savings Account (HSA) with a generous employer contribution and Flexible Spending Account (FSA) options
• Up to 12wks of paid Parental and 10wks Adoption Leave to help you grow your family
• Modern and collaborative offices located in Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
• Gym, cell phone, and internet reimbursement
• Free well-being apps such as Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP)
• Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more