Marketing Assistant
BAGGU
USA (Remote)
In-houseFull-timeIntern/new grad1+ years exp.
3 hrs ago
Senior Associate
Los Angeles, CA (On-site)
$45K/yr – $65K/yrSenior Level1+ years expFull time
Posted 2 months ago
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Job Summary
Drive day-to-day activation of OOH campaigns with a focus on execution, tracking, and vendor coordination for multiple client verticals.
- Own day-to-day OOH activation tasks, including campaign tracking, deadlines, creative trafficking, and QA.
- Must-have: 1+ years of media planning/buying experience with an OOH focus.
- Standout: Strong cross-functional liaison with agency partners and on-site review oversight.
Job Description
Responsibilities
- The Senior Associate, OOH is responsible for day-to-day activation and tracking of out-of-home media plans for various client verticals.
- Manage day-to-day OOH activation responsibilities, including but not limited to:
- Campaign tracking and deadline management
- Creative trafficking
- Media partner communication
- Quality assurance and audit management
- Post-campaign data recapping
- Offshore support oversight
- Maintain strong working relationships with agency partners, internal stakeholders, and external vendors
- Respond to client internal and client requests
- Oversee market inspections and on-site reviews of OOH programs with vendors and clients, as appropriate
Requirements
- Bachelor’s degree or relevant experience
- 1+ years of media planning/buying experience, with a preference for out-of-home expertise
- Demonstrated success in activating media campaigns and client deliverables in a professional setting
- Strong written and verbal communication skills, with the ability to liaise effectively with internal teams and clients
- Solid understanding of media planning fundamentals and industry best practices
- Contribute to a collaborative team environment
- Familiarity with current media trends, tools, and innovations in the OOH space
Outdoor Media Group (OMG)
Outdoor Media Group (OMG) is part of the largest Out-of-Home (OOH) media buying agency in North America specializing in the planning and buying of Location-based media. OMG's industry-leading experience spans traditional Outdoor including Billboards, Transit, Street Furniture; Digital OOH; Place-based media; Cinema advertising; as well as fully customized, experiential activations. As a national company, we harness local and regional market expertise through our network of 19 offices. Specializing in the integration of technology and mobile across all locations and media, we merge data and market insights to connect with consumers, while optimizing media investments, ascertaining OOH attribution and measuring ROI. Through collective expertise, clout and relationships, OMG offers unparalleled value and access to the nation’s most prominent media placements. OMG provides production services through our printing division, Outdoor Imaging (OI). OI leverages its high volume to yield competitive pricing and fast turnaround for reliable media start times.
Traffic Signals
Monthly Visitors
788
Traffic Source Mix
Search
35.6%
Direct
41.5%
Referral
12.2%
Social
8.8%
Paid
0.9%
Headcount Trend
Current headcount: ~52
Marketing Team
Marketing Team Size
6 (12% of company)
Marketing Roles Posted (Last 30 Days)
2
