Senior Associate, GEO

Responsibilities

• Execution & Research
• Conduct prompt/theme analysis, AI content landscape mapping, and support LLM visibility audits.
• Carry out AI-readiness technical audits to assess site structure, content accessibility, and optimization opportunities for generative engines
• Assist with monitoring and reporting on AI-driven search trends, citation patterns, and competitor visibility.
• Build and maintain trackers, dashboards, and internal documentation to support GEO projects.
• Client & Team Support
• Prepare materials and research inputs for client POVs, presentations, and strategic recommendations.
• Collaborate with SEO, Content, and Analytics teams to integrate GEO insights into broader programs.
• Participate in knowledge-sharing and training sessions to grow GEO expertise.

Requirements

• 1–2 years of experience in SEO
• Strong research, analytical, and organizational skills.
• Proficiency in keyword research and on-page optimization (title tags, meta descriptions, internal linking)
• Foundational technical SEO skills (site audits, crawling/indexing, schema, page speed basics).
• Familiarity with SEO tools (e.g., GSC, SEMrush, BrightEdge) and curiosity about AI platforms (ChatGPT, Gemini, Perplexity).
• Strong desire to learn emerging AI trends and apply them to client work.