Responsibilities

• Campaign Execution: Manage end-to-end marketing initiatives, including campaign development and learning agenda execution across multiple channels: email, digital marketing and direct mail.
• Data-Driven Optimization: Leverage performance metrics, consumer research, and market trends to identify growth opportunities, build testing frameworks, and optimize campaigns to improve results.
• Cross-Functional Collaboration: Act as a key liaison between the business and internal stakeholders (Delivery Lane, Brand, Data Analytics, Channel Partners, Legal, Compliance and Operations) as well as internal and external creative agencies to ensure marketing assets are on-brand, high-quality, and delivered on schedule.
• Strategic Communication: Influence decision-making and business outcomes by translating complex business goals into clear creative briefs, test plans, and data-backed storytelling for leadership.
• Process Management: Manage multiple projects, changing priorities, and complex, matrixed environments while maintaining high accuracy and attention to detail.

Requirements

• Bachelor’s degree or military experience.
• At least 2 years of experience in marketing, project management, brand strategy, or digital and product marketing.
• At least 2 years of experience in planning, executing, and analyzing marketing programs.
• At least 2 years of experience managing creative processes, partnering with creative teams, and developing creative optimization frameworks.

Preferred

• Master’s degree in Marketing, Business, or Communications.
• Experience in the financial services or retail industries.
• Experience in acquisitions marketing or direct response strategies
• Experience with marketing technology, such as Salesforce Marketing Cloud.

Benefits

• Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website.