Senior Analyst, Strategy

New York City, NY (Hybrid)

$74K/yr – $85K/yrSenior Level3+ years expFull time

Posted 10 hrs ago

Job Summary

Own end-to-end campaign management for digital media programs across channels and mentor analysts while collaborating with the Strategy Manager to drive client results.

  • Manage day-to-day client relations and campaign setup
  • Contribute to client insights and strategy reports

Job Description

Responsibilities

  • Refine your expertise in leveraging digital media channels for maximum impact – including social (Meta ads, Twitter), video everywhere (Advanced TV: YouTube, Hulu, TV Networks, FireTV, Roku, etc), search (SEM/PPC: Google, Bing, etc), and programmatic media via DSPs (audio, display/native, Digital Out of Home/DOOH, etc)
  • Act as one of the day-to-day contacts for assigned clients and vendors; track, escalate and solve client issues
  • Partner with clients to understand their business goals, marketing objectives, and competitive constraints
  • Work closely with your Strategy Manager and other Kepler team members to design and execute sophisticated programs that deliver breakthrough client results
  • Mentor one or more Strategy Analysts
  • Execute and monitor all aspects of campaign setup; measure performance using sophisticated data analysis
  • Contribute to weekly, monthly, and annual client insights and strategy reports; contribute to all aspects of ongoing program analysis

Requirements

  • 1-3+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management
  • Experience with marketing campaign design, campaign management, and analysis
  • Ability to apply innovative thinking to solve complex client marketing challenges
  • Strong analytical skills; must be comfortable with MS Excel, data analysis, and internet technologies
  • Strong ability to create, build and leverage relationships
  • Ability to lead day-to-day client relations, and work with management and multifunctional teams to respond to client needs
  • Excellent listening, presentation, and written and verbal communication skills
  • Effective time management skills; ability to prioritize and meet deadlines
  • Ability to contribute to fast-paced, entrepreneurial, team-based environment
  • Bachelor’s degree with relevant major preferred

Preferred

  • Bachelor’s degree with relevant major preferred

Benefits

  • Healthcare/Dental/Vision
  • Unlimited PTO
  • 401k Contributions
  • $75/mo Wellness Stipend
  • $100/mo Mobile Phone Stipend
  • $50/mo Internet Stipend
  • $500/yr Annual Learning Stipend
  • $2,000/yr Annual Tuition Stipend
  • One-time $200 New Hire Home Office Equipment Stipend
  • Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave

Salaries

Posted range

$74K/yr – $85K/yr

Taken straight from the job posting.

Marketing Strategy median pay in the United States

$128K/yr

Most pay falls between $96K and $170K. Based on 727 salaries.

See all Kepler Group salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Senior Analyst, Strategy

Kepler Group · New York City, NY · Hybrid