Senior Analyst - Loyalty Benefits Marketing

New York, USA (Hybrid)

Salary Not AvailableSenior Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end B2B/enterprise marketing campaigns with cross-functional collaboration and data-driven post-campaign insights.

  • Own end-to-end campaign execution and post-campaign reporting.
  • Must-have: 2+ years of marketing experience and strong Excel data analysis.
  • Standout: Strong cross-functional collaboration with Marketing, Product, Analytics and partners.

Job Description

Responsibilities

  • Lead end-to-end marketing campaign execution, ensuring a flawless, timely and compliant Customer experience.
  • Support marketing activities for product e-Newsletters, product launches and value communications including creative development, changes, partner and legal feedback, creative testing, back-end campaign setup, and post campaign validation.
  • Strong collaboration with key partners including Marketing, Product, Marketing Enablement Teams, Analytics, GCO/LOBCO and external Agency partners
  • Own post campaign reporting and distribution of results to gauge campaign performance and drive innovation.

Requirements

  • Bachelor's Degree
  • At least 2+ years of experience developing and executing marketing; experience with or strong interest in digital marketing preferred
  • Strong Microsoft Excel skills, with experience in pulling, organizing, and analyzing data to draw insights and produce strategic recommendations
  • Fast learner who thrives in a dynamic, fast-paced, and ever-changing environment
  • Enthusiastic and passionate marketer with a strong can-do attitude
  • Highly organized—strong project management skills, attention to detail, and comfortable operating autonomously across multiple projects at once.
  • Takes initiative and ownership of projects and works proactively to move forward with project deliverables
  • Have a “can do” attitude towards problem solving and demonstrated an ability to work well with new opportunities
  • Confident written and verbal communicator, with the ability to have a strong voice at the table with a wide range of partners

Preferred

  • Experience with or strong interest in digital marketing preferred

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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American Express

Business travel doesn’t just move people from A to B, it helps ideas and innovation move forward, too. And with the most valuable marketplace, software, and services in travel, there is nowhere they can’t go with American Express Global Business Travel. With us, your Great Ideas Travel. GBT Travel Services UK Limited (GBT UK) and its authorized sublicensees (including Ovation Travel Group, Egencia and CWT) use certain trademarks and service marks of American Express Company or its subsidiaries (American Express) in the “American Express Global Business Travel” and “American Express GBT Meetings & Events” brands and in connection with its business for permitted uses only under a limited license from American Express (Licensed Marks). The Licensed Marks are trademarks or service marks of, and the property of, American Express. GBT UK is a subsidiary of Global Business Travel Group, Inc. (NYSE: GBTG). American Express holds a minority interest in GBTG, which operates as a separate company from American Express.

Founded in 2014
New York, New York, USA
32K employees (314 in marketing)

Traffic Signals

Monthly Visitors
417K
Monthly Google Ads Budget
$30.9K
Traffic Source Mix
Search
17.1%
Direct
59.8%
Referral
20.6%
Social
1%
Paid
1.4%

Headcount Trend

Current headcount: ~31.7K

Marketing Team

Marketing Team Size
239 (1% of company)

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