Senior Amazon PPC Specialist (Seller Central, Sponsored Products)

San Diego, CA (On-site)

$90K/yr – $120K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

Job Summary

Own and optimize multi-brand Amazon advertising programs, lead growth initiatives, and mentor the team while collaborating with brand, content, and supply chain.

  • Lead Sponsored Products, Brands and Display campaigns across multiple brands
  • Defend recommendations to clients with data-driven insights
  • Mentor junior strategists and collaborate with cross-functional teams on growth

Job Description

Responsibilities

  • Build and restructure Sponsored Products, Brands and Display campaigns across your brands
  • Run waste audits, set negation thresholds and defend them with numbers
  • Decide where branded spend is worth it and where organic rank already has it covered
  • Take a bad metric and turn it into a good one, then explain in a client meeting exactly what you changed and why
  • Mentor junior team members and share your expertise
  • Sit in the room with brand management, content, catalog and supply chain teams to collaborate on growth strategies for our brands

Requirements

  • Hands-on management of Amazon Sponsored Products or Sponsored Brands inside Ad Console within the last 12 months. Hands-on Google Ads or Microsoft Ads paid search within the last 12 months also counts - we have hired strong paid search people into this seat and it worked.
  • 5+ years in digital advertising, with your most recent platform work no more than 18 months old
  • Fluency in negation strategy, match types and harvesting
  • Google Sheets & Excel analysis
  • Comfortable presenting data and defending a recommendation directly to clients
  • Able to work onsite in San Diego 5 days a week

Preferred

  • Agency or multi-brand seller experience
  • Perpetua, Helium 10 or similar tooling
  • Walmart Connect, Instacart Ads or other retail media breadth
  • Experience mentoring junior strategists or owning training content
  • Bachelor's degree in Marketing, Business or a related field, or the equivalent in experience

Benefits

  • Comprehensive medical coverage, choose from multiple plans through Anthem Blue Cross
  • Dental & vision, including orthodontia and annual exams
  • Pet benefits, savings on vet care, products, and services
  • Paid Vacation, accrue 120 hours a year, with rollover
  • Paid holidays and sick time
  • 401(k) with company match, we invest in your future, too
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Luminize

Luminize is a full-service Amazon Agency that partners with global brands to grow their revenue and profit through optimization, protection, and new customer acquisition. We are data-obsessed experts who leverage shopper behavior, market, and advertising data to find unique growth opportunities and ways to give our clients a competitive edge. Our expertise is grounded in 35 years of B&M retail experience and 12 years of managing and growing our own Amazon Seller and Vendor Central Accounts. We provide comprehensive solutions in brand strategy and advertising management for both Vendor and Seller Central Accounts, leveraging our deep understanding of Amazon’s search algorithm, advertising platforms, and customer journey to increase revenue. We enhance brands’ Amazon presence through optimization of written, visual and UGC (User Generated Content), MAP enforcement, and by eliminating non-compliant resellers.

Founded in 1970
San Diego, California, USA
78 employees (30 in marketing)

Salaries

Posted range

$90K/yr – $120K/yr

Taken straight from the job posting.

The middle of this range ($105K) is 49% above the median base salary for Paid Search Specialist roles in the United States ($71K).

Paid Search Specialist median pay in the United States

$71K/yr

Most pay falls between $65K and $80K. Based on 32 salaries.

See all Luminize salaries

Traffic Signals

Monthly Visitors
3K
Traffic Source Mix
Search
29.6%
Direct
46%
Referral
5.8%
Social
17.1%
Paid
1.4%

Headcount Trend

Current headcount: ~78