Senior Amazon Brand Manager

Responsibilities

• Own and execute full-funnel Amazon advertising strategy (Sponsored Products, Sponsored Brands, Sponsored Display, DSP)
• Manage and optimize monthly ad budgets ranging from $50K–$500K+
• Drive performance across key metrics: TACoS, ROAS, CVR, and contribution margin
• Serve as the day-to-day strategic lead for multiple brands, ensuring alignment between advertising, SEO, and overall growth strategy
• Translate client goals into structured execution plans within Asana
• Analyze performance data to identify opportunities and provide actionable recommendations
• Lead client calls with a strong point of view on performance and next steps
• Collaborate with internal teams (SEO, creative, catalog) to ensure cohesive execution
• Oversee launches, promotions, and campaign scaling strategies
• Continuously test, iterate, and improve campaign structure and efficiency

Requirements

• 4–6+ years of hands-on Amazon experience, with a strong focus on advertising
• Proven track record managing high ad spend accounts ($50K+/month, ideally $100K+)
• Experience scaling brands to $5M–$20M+ annual revenue on Amazon
• Deep expertise across:
• Sponsored Products, Sponsored Brands, Sponsored Display
• Keyword strategy, bid optimization, campaign structure
• Full-funnel advertising and incrementality
• Experience with Amazon DSP (strong plus)
• Familiarity with leading tools (e.g., Pacvue, Perpetua, Helium 10, Quartile, etc.)
• Strong analytical mindset with ability to tie ad performance to overall business outcomes

Preferred

• Vendor Central (bonus)
• Experience with Amazon DSP (strong plus)