Senior Account Director - Advertising & Brand

Indianapolis, IN (On-site)

Salary Not AvailableSenior Level15+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end client leadership in brand, advertising, and marketing technology with strong ownership across strategy, pricing, and cross-functional teams.

  • Owns client strategy, pricing, and meeting leadership across internal and client-facing teams.
  • Must-have: 15+ years in brand/advertising with agency experience.
  • Standout: Focus on new business and cross-sell with existing clients.

Job Description

Responsibilities

  • Provides client counsel and directs complex advertising, brand development, digital, website and marketing technology work
  • Ensures appropriate financial management and profitability of clients, manages out of scope requests at program/campaign level and reviews strategic investments, securing VP-level approval
  • Serves as primary business owner for both client and internal account teams for all elements relative to their clients, including client conflict resolution, presenting pricing to client, leading internal and client facing meetings and presenting strategy and creative work to clients
  • Develops initial and ongoing strategic recommendations and plans that solve business objectives for clients, acts as oversight of strategy and provides strong brand stewardship; collaborates with creative directors, media leads, production team, PR teams and digital team as appropriate to develop recommendations, strategies, and pricing
  • Oversees and is responsible for client research and planning, strategy briefs, project briefs, and post-campaign metrics and reporting for client
  • Partners with Leadership to lead and support new business opportunities including RFP responses and pitch presentations
  • Drives organic growth and expansion opportunities with existing clients through ongoing strategic recommendations (up sell) and educates clients on additional agency capabilities (cross sell)
  • Works with Management to authorize client contracts (LOA/MSA)
  • Secures authorization for SOWs, client POs and case study approvals

Requirements

  • 15+ years’ experience in brand/advertising, digital/web and marketing technology, agency experience required
  • Bachelor’s degree or equivalent degree within appropriate discipline such as Business, Marketing, Advertising, or an equivalent combination of education and experience sufficient to successfully perform the key accountabilities of the job required
  • Specialist experience in one or more of the following key areas: advertising, brand development and digital marketing technology and strategy/planning

Borshoff

Borshoff is diverse in experience and perspective, but united when it comes to doing work that makes an impact in the world. We’re proud of what we make and humbled by the responsibility of making it great. We take our work seriously, rather than ourselves. We deliver on our promises, while accepting our imperfections. We bring our full and true selves to the table each day. We set ego aside as a wasteful distraction. We immerse ourselves in culture. We infuse our thinking with power and resonance. We challenge convention and favor what surprises us. As a marketing communications agency, we empower brands to stand out, evoke emotion and inspire action. By unearthing how our clients can positively impact people's lives, we use the fire of our understanding to create unexpected ideas that drive business growth. Borshoff is a nationally certified Women’s Business Enterprise (WBE).

Founded in 1984
Indianapolis, Indiana, USA
48 employees (18 in marketing)

Traffic Signals

Monthly Visitors
2K
Traffic Source Mix
Search
53.3%
Direct
27.9%
Referral
6.5%
Social
10.7%
Paid
1.3%

Headcount Trend

Current headcount: ~48

Marketing Team

Marketing Team Size
8 (17% of company)
Median Career Experience
12 years
Median Tenure
7.1 years