Responsibilities

• Develop and drive sector-specific strategic plans in partnership with sector leadership to support business development, client engagement, and growth objectives.
• Lead and execute marketing and business development initiatives aligned with the Sports, Media & Entertainment Sector strategy.
• Drive cross-practice and cross-sector collaboration to identify opportunities, emerging trends, and client needs.
• Identify and pursue client targeting initiatives and strategic business development opportunities.
• Develop and manage thought leadership campaigns, client alerts, industry publications, and market-facing content.
• Lead directory, ranking, and award submission efforts that enhance the sector's profile and market recognition.
• Collaborate with Communications and Public Relations teams to promote sector capabilities, thought leadership, and lawyer visibility.
• Partner with Pursuits and Pricing teams to develop strategic pitches, RFP responses, proposals, and presentation materials.
• Build and maintain sector-specific marketing collateral, website content, credentials, and pitch materials.
• Utilize data, market intelligence, and CRM tools to identify opportunities, track business development activities, and measure ROI.

Requirements

• High School Diploma or GED.
• Bachelor's Degree.
• Degree in Marketing, Communications, Journalism, Business, or related field preferred.
• 6 years of marketing and business development experience, preferably within a law firm or professional services environment.
• Proficiency in CRM systems, Microsoft Office applications, and business development technology platforms.

Preferred

• Experience managing pitches, thought leadership initiatives, client programs, sponsorships, events, and profile-raising activities.

Benefits

• We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k).