Search Engine Optimization Specialist

Glastonbury, CT (Hybrid)

$55K/yr – $75K/yrMid Level3+ years expFull time

Posted 5 months ago

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Job Summary

Drive hands-on SEO work for clients, from basic on-page optimization to schema and technical improvements, with strong cross-team collaboration and client-facing leadership.

  • Own client-facing SEO tasks and project workload across multiple accounts.
  • Must-have: 2–3 years of SEO experience
  • Standout: Schema/technical SEO and CMS learning mindset

Job Description

Responsibilities

  • Support basic SEO/GEO responsibilities
  • Provide content optimization suggestions for clients
  • Understand and advocate for technical SEO best practices
  • Perform more sophisticated SEO skills including schema
  • Audit sites for SEO best practices and opportunities
  • Continue learning as SEO/GEO evolves
  • Write SEO related blogs to support ongoing client literacy and ZAG’s ongoing marketing plans
  • Organize and prioritize a very heavy workload from different teams
  • Expertly lead client-facing and internal calls on SEO topics

Requirements

  • BA/BS degree in digital marketing or communications (or equivalent)
  • 2-3 years of SEO experience
  • Excellent verbal and written communication skills
  • Strong understanding of on-page and off page best practices
  • Experience supporting standard SEO tactics (keyword research, meta tags, content optimization)
  • Technical SEO experience (or willingness to learn) including schema markup and other tactics
  • Strong business writing and editing skills
  • Knowledge of the Microsoft suite
  • Google Analytics certification and fundamental skillset
  • Proficiency with Google Search Console

Preferred

  • Experience in financial services is a plus
  • Prior agency experience
ZAG Interactive logo

ZAG Interactive

ZAG Interactive, a Marquis company, is a full-service agency focused on delivering meaningful digital experiences. Award-winning websites, visually engaging designs, consumer-focused marketing, custom-developed features, and innovative technology are just some of our specialties. Serving nationwide clients and various industries with an expertise in bank and credit union sectors, ZAG offers more than just services — but proven best practices, data-fueled perspective, industry-leading solutions, fresh takes on timeless trends and more.

Founded in 2002
Glastonbury, Connecticut, USA
74 employees (20 in marketing)

Traffic Signals

Monthly Visitors
3K
Traffic Source Mix
Search
29.8%
Direct
46.8%
Referral
6.1%
Social
15.8%
Paid
1.5%

Headcount Trend

Current headcount: ~74

Marketing Team

Marketing Team Size
14 (19% of company)