Sr. TikTok Account Manager
Envision Horizons LLC
USA (Remote)
$90K/yr - $110K/yrAgencyFull-timeSenior level3+ years exp.
18 hrs ago
Search Engine Optimization (SEO) Specialist
Tempe, AZ (On-site)
$50K/yr – $55K/yrMid LevelFull time
Posted 3 weeks ago
This job is no longer accepting applications
This listing appears to be closed or inactive. The original job details are below, along with similar roles you can apply to now.
Job Summary
Own local presence for a cannabis retailer by managing and optimizing Google and Apple business listings, ensuring consistent NAP, and driving local visibility and engagement.
- Local Listings and Health: Own GPB and Apple listings across locations, update hours, categories, descriptions, and photos.
- Reputation and Compliance: Monitor reviews, respond, and escalate policy violations or duplicates.
- Measurement and Reporting: Track rankings, traffic, impressions, and conversions and deliver periodic insights to leadership.
Job Description
Responsibilities
- Manage and maintain all Google Business Profile and Apple Business Connect listings across multiple locations and directories
- Update listing information including business hours, holiday hours, categories, attributes, services, descriptions, and photos
- Ensure NAP consistency across all listings, citations, and platforms
- Monitor and optimize local search rankings, visibility, and customer engagement metrics
- Oversee review monitoring and response workflows across Google Business Profile and Apple Business Connect
- Identify and escalate fake, duplicate, policy-violating reviews, and listing issues
- Support local SEO initiatives including schema markup, localized landing pages, and keyword tracking
- Utilize platforms including Marqii, Ahrefs, GA4, Google Search Console, and Google Sheets for reporting and optimization
- Produce weekly, monthly, and quarterly reports on rankings, traffic, impressions, conversions, and revenue attribution
- Analyze performance trends and identify underperforming locations for optimization opportunities
Requirements
- Excellent verbal and written communication skills with a proven ability to write in a journalistic style that is customary for external publications.
- Excellent interpersonal and collaboration skills.
- Excellent organizational skills and attention to detail.
- Excellent time management skills with a proven ability to meet deadlines.
- Proficient with Microsoft Office Suite or related software.
- Excellent organizational, problem-solving, and communication skills.
Preferred
- Knowledge in the Cannabis industry and Advertising rules and regulations is a PLUS!
Mint Cannabis
Mint Cannabis has grown into a significant multi-state operator in the cannabis industry, with roots in Arizona. Here's our story:Founding and Growth: Mint Cannabis was founded in Arizona in 2016 by Raul Molina and Eivan Shahara. The parent company, Brightroot Inc., was also established in 2016. Mint Cannabis started as a patient-centric medical marijuana dispensary, focusing on serving qualifying patients in the Phoenix metropolitan area. The company quickly expanded, opening its first commercial indoor medical marijuana cultivation facility and its second dispensary in Arizona in 2018.Innovation and Expansion: Mint Cannabis has been recognized for its innovation within the cannabis industry. The company has launched several "firsts," including the nation's first cannabis kitchen in 2018, a high-tech grow facility in 2019, and the first drive-thru dispensary service in Arizona in 2020. They also introduced online ordering in 2021 and a shuttle service in 2022. Mint Cannabis has grown beyond Arizona, with operations in states like Michigan, Massachusetts, and Missouri. The company's headquarters is located in Guadalupe, Arizona, and features a large flagship store.Acquisitions: Mint Cannabis has also expanded through acquisition, such as its purchase of MedMen's Arizona operations.Offerings and Recognition: Mint Cannabis serves both medical cardholders and adult-use customers. They provide a wide range of cannabis products, including flower, concentrates, edibles, and wellness products. The company has received recognition, including being named "Most Innovative Medical Cannabis Dispensary" by the International Commercial Cannabis Awards.Community and Values: Mint Cannabis emphasizes customer experience, product knowledge, and community engagement.
