Responsibilities

• - Support marketing strategies of the department.
• - Engage in business development activities and solicitation of new business prospects.
• - Develop marketing plans and strategies to increase market share within regions.
• - Participate in annual marketing strategy planning.
• - Meet with customers to discuss needs and outline appropriate Bank services and to resolve problems as necessary.
• - Review marketing strategies in relation to department and Bank goals and recommending suitable marketing approaches.
• - Investigate and follow-up on significant changes in status of existing customers.
• - Reinforce the application of superior customer service through his or her own example along with appropriate follow through with involved customers and employees; conducts specific periodic meetings and presentations on this topic with department officers and staff members.
• - Participate in community affairs, business, and service organizations, including public speaking; be actively involved in instilling and maintaining a positive sales environment through education of the Banks products and services.
• - Contribute to the overall profitability of the Bank; assist in the implementation of costs controls, income generation, and department marketing efforts.

Requirements

• Minimum Education Level: Bachelor7s Degree
• Required: Excellent written and oral communication skills.
• Required: Knowledgeable in banking, regulations, and State/Federal Regulations.
• Required: Ability to respond effectively to the most sensitive inquiries or customer complaints.
• Required: Marketing skills for developing for new commercial loans and deposit.
• Required: Ability to analyze financial information.