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The Bluebird Group

Retail Media Intern

Minneapolis, MN (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 2 months ago

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Job Summary

Retail Ad Operations internship focused on bid management, creative testing, and performance reporting to optimize ROAS and ACOS across major retailers.

  • Retail Ad Operations: manage bids daily, optimize campaigns, and support platform promotions across retailers.
  • Creative Testing: create ads and run A/B tests on copy/images to lift click-through and ROAS.
  • Analytics & Reporting: track ROAS/ACOS and provide insights to improve campaigns.

Job Description

Responsibilities

  • Retailer Ads: daily bid management and optimization
  • Creating and implementing ads
  • A/B testing of copy and images
  • Reporting and Tracking of ROAS
  • Owner of ACOS and ROAS goals
  • Support on platform promotions, Amazon media group and Walmart media group strategy and other retail managed ad buys

Requirements

  • Basic understanding of SEO
  • Able to balance both creativity and analytics
  • Proficient in Microsoft Office Suite | PowerPoint Deck creation
  • Excellent written & spoken communicator
  • Detail and administration minded
  • Strength to speak with candor
  • Excited about an environment that changes quickly
  • At ease with and able to quickly adapt to varying technology and software
  • Capable of overseeing a lot of moving pieces

Preferred

  • Pay per click advertising experience preferred
  • Enjoy working with a team
  • Entrepreneurial spirit – the desire to learn quickly and learn continually
The Bluebird Group logo

The Bluebird Group

The Bluebird Group is an omnichannel retail service agency that helps build and grow brands at Target, Best Buy, Amazon, Costco, Walmart, Sam's Club, Kroger, Kohls and more through connected retail strategy, retail media, creative services, insights and technology.

Founded in 2015
Minneapolis, Minnesota, USA
314 employees (31 in marketing)
www.thebluebirdgrp.com