Responsibilities

• Lead Performance Strategy: Translate client business goals into multi-channel marketing strategies that drive measurable growth.
• Own Client Relationships: Build trust with senior stakeholders through clear communication, proactive thinking, and sharp strategic recommendations.
• Connect the Marketing Ecosystem: Help clients understand how paid media, SEO, creative, data, CRM, websites, CRO, and reporting work together to improve performance.
• Bring Paid Media Fluency: Speak credibly about Google Ads, paid social, and media performance — even when you’re not the person making every in-platform change.
• Spot Issues Early: Dig into performance trends, ask better questions, and catch problems before they become client escalations.
• Push Back with Purpose: Challenge client assumptions when needed — always in service of the performance goal, never ego, scope protection, or control.
• Manage a Deep Book: Lead a focused portfolio of accounts with enough depth to truly understand each client’s business, performance drivers, and risks.
• Guide Internal Teams: Partner with media, SEO, creative, analytics, and strategy teams to keep work moving, priorities clear, and outcomes aligned.
• Tell the Story in the Data: Turn reporting, dashboards, and performance analysis into insights clients can act on.
• Own the Details: Keep budgets, forecasts, timelines, documentation, and communication sharp and accurate.

Requirements

• 5+ years in a performance marketing agency.
• Account leadership experience in a performance environment.
• Google Ads fluency is required.
• Modern marketing ecosystem understanding.
• Paid media strategy depth.
• Client leadership experience.
• Focused account management experience.
• Experience with meaningful media spend.
• Business-first mindset.
• Low ego, high ownership.

Preferred

• B2B, lead generation, or complex-sale experience.
• Meta, LinkedIn, SEO, CRM, CRO, or other channel fluency.
• Experience in financial services, healthcare, education, SaaS, or other considered-purchase verticals.
• Comfort with dashboards, reporting tools, Google Analytics, and data visualization.
• Experience mentoring account team members or coordinating cross-functional delivery teams.

Benefits

• Fully remote across the U.S. & Canada, plus monthly WFH stipend and Summer Fridays
• Generous time off, including unlimited PTO (U.S.), competitive vacation (Canada), and parental/family leave options
• Comprehensive health benefits, mental health support, and company-paid disability & life coverage
• Employer retirement contributions (401(k) in the U.S., RRSP match in Canada)
• Quarterly performance reviews and career advancement opportunities
• Remote First