Regional Marketing Manager - Central

USA (Remote)

$113K/yr – $125K/yrMid Level3+ years expFull time

Posted 3 hrs ago

Job Summary

Own regional marketing planning for the Central region and drive demand programs in collaboration with sales and partner teams to meet pipeline targets.

Lead region-specific campaigns, events, and ABM initiatives to drive pipeline.
Collaborate with sales and partners to localize collateral and programs while tracking performance and budget.

Job Description

Responsibilities

Own regional marketing planning for the Central region—including digital campaigns, events, webinars, and ABM initiatives—adjusting the program mix based on pipeline performance data.
Track and report on regional campaign effectiveness using marketing automation (Marketo/HubSpot/Splash) and CRM (Salesforce) data, delivering regular KPI updates to sales and marketing stakeholders.
Collaborate with regional partner teams (internal and external) to develop and execute joint marketing activities in alignment with the region's partner strategy.
Partner with regional sales teams to develop localized collateral, outreach templates, and event programs, and manage regional marketing budget tracking and reconciliation.

Requirements

3+ years of experience in B2B regional or field marketing.
Demonstrated experience in regional marketing planning of market-specific demand generation programs that deliver measurable pipeline results.
Proficiency in a major marketing automation platform (e.g., Marketo, HubSpot) and a CRM tool (e.g., Salesforce).
Bachelor’s degree in Marketing, Business, or a related field.
Ability to travel (~30%) in region

Preferred

Experience in the technology, cybersecurity, or SaaS industry.
Experience with Account-Based Marketing (ABM) campaigns.
Experience localizing corporate content and case studies for regional audiences.
Experience tracking and reconciling a regional marketing budget.
Experience working cross-functionally with sales, BDR, and partner teams.

Axonius

3.9 Glassdoor

Axonius was founded in 2017 with one vision - to help you preemptively tackle hard-to-spot exposures, misconfigurations, and operational challenges across your entire technology footprint – all in one place, backed by one asset data model.The Axonius Asset Cloud streamlines the end-to-end lifecycle of all assets through our market-leading Adapter Network. We build a complete, accurate, and always up-to-date model of your entire attack surface, directing focus to the most critical actions with the right context to make smart data-driven decisions right-sized to your capacity.With a single platform covering cyber assets, software assets, SaaS applications, identities, infrastructure, and more, Axonius equips Security, IT, and GRC teams with total visibility and sharp actionability to continuously optimize mission-critical risk, performance, and cost measures – measures that every Board cares about.The actionability era of cybersecurity is here – time to bring truth to action with Axonius.

Founded in 2017

New York, New York, USA

828 employees (65 in marketing)

www.axonius.com

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84% CEO approval