Regional Marketing Coordinator

Lincoln, RI (On-site)

Salary Not AvailableIntern/New Grad2+ years expFull time

Posted 3 hrs ago

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Job Summary

Own and coordinate marketing initiatives across casino properties, including floor promotions, social media content, signage, direct mail and email campaigns, plasma messaging, and internal broadcasts. Lead creation and production efforts, provide campaign feedback, and ensure consistency across advertising, while assisting with budgeting, invoicing, and added value giveaways. Develop Marketing Specialists and support the Regional Executive Director of Marketing.

  • Own end-to-end marketing initiatives and campaign feedback
  • Develop and mentor Marketing Specialists

Job Description

Responsibilities

  • Supports management initiatives at both casino properties
  • Works on floor promotions and sweepstakes and gift giveaways
  • Social Media content creation
  • Assist with Gift buying and management program
  • Ensure consistency and accuracy in all elements of our advertising and marketing mix
  • Assist with bookkeeping and billing system to track all advertising invoices, as well as process and submit invoices
  • Assist in the creation and implementation of all plasma messaging in association with the proper productions company.
  • Assist in the creative and production processes, while also directing the implementation of radio spots and all PA Announcements.
  • Act as Social Media spokesperson
  • Assist in the creation of in-house signage working through the agency of record and the proper production company.

Requirements

  • High School Diploma or above
  • 1-2 years of industry related experience
  • Rhode Island Department of Regulations Gaming License
  • Working non-traditional hours may be needed.
  • Proficiency in Microsoft Office.
  • Proficient in all social media platforms
  • Knowledge of ACSC
  • Knowledge of CRM management
  • Knowledge of social content management tools
  • Power Point presentation skills
Bally's Chicago logo

Bally's Chicago

The Bally’s Chicago casino and resort will harness the beauty of the urban Chicago riverfront site, located at 777 W. Chicago Avenue, to create inclusive, dynamic spaces, including plans for a 3,000-seat theater, a 2-acre public park and open outdoor spaces, six restaurants, cafes and a food hall. The lower riverbank will be connected to the property with an approximately 2,000-foot extension of the riverwalk. The casino is being designed to offer space for approximately 3,400 slots, 173 table games and VIP gaming areas, while the hotel tower is being designed to include a large pool spa, fitness center and sun deck, as well as a rooftop restaurant bar to enjoy the Chicago skyline. The planned 500-room hotel tower will now be located on the south end of the site.Must be 21+. Gambling Problem? Call 1-800-GAMBLER

Founded in 2023
Chicago, Illinois, USA
154 employees (19 in marketing)

Traffic Signals

Monthly Visitors
1.9B
Traffic Source Mix
Search
29.1%
Direct
67.3%
Referral
2.9%
Social
0.2%
Paid
0.3%

Headcount Trend

Current headcount: ~154

Marketing Team

Marketing Team Size
19 (12% of company)
Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
4