Responsibilities

• Event Execution & Market Activation
• Lead the execution of all field marketing events across Texas (fitness events, retail activations, community events, etc.)
• Ensure all activations are executed at a high level and reflect 1st Phorm brand standards
• Manage event logistics including setup, breakdown, staffing, inventory, and on-site operations
• Act as the on-site lead for key events and initiatives
• Retail Sampling Support
• Drive in-store activations and sampling efforts to support retail partners (H-E-B, gyms, specialty, etc.)
• Work to increase product awareness, trial, and retail velocity in key markets
• Build relationships with store managers and regional partners to support ongoing growth d. Execute against "Better For You" product initiatives (bars & sticks)
• Team Leadership & Development

Requirements

• 3-5+ years experience in Field Marketing, Events or Brand Activation
• Familiarity with CPG / Retail brand structure and operations
• Strong organizational and leadership skills
• Ability to manage multiple events and priorities simultaneously
• Excellent communication and problem solving abilities
• Self-starter with a high level of ownership and accountability
• Willingness to travel frequently within Texas and work nights/weekends as needed

Benefits

• Health, dental, and vision insurance
• Paid time off
• 401(k)
• Paid maternity and parental leave
• Employee discount
• Access to the on-site gym and company amenities
• Professional development and educational resources
• Company events, community initiatives, and team activities