Regional Channel Marketing Specialist (Hybrid - El Segundo, CA)

El Segundo, CA (Hybrid)

$71K/yr – $75K/yrMid Level3+ years expFull time

Posted 3 days ago

Job Summary

Own and drive the end-to-end retail marketing program across online and in-store channels, ensuring brand alignment, retailer partnerships, and data-driven optimization of digital shelf, content, and campaigns.

Job Description

Responsibilities

Execute integrated retail marketing programs across online and in-store channels.
Ensure retailer experiences align with brand, category, and commercial objectives.
Partner with Sales and Marketing teams to support launches, promotions, and sell-through initiatives.
Manage digital content publishing, optimization, and syndication across retailer, marketplace, and channels.
Optimize SEO, product content, imagery, and digital shelf presence to improve visibility and conversion.
Oversee retailer scorecards, content audits, ratings & reviews, and performance analytics to drive continuous improvement.
Execute merchandising strategies including displays, POP, signage, and fixture programs.
Partner with retailers, agencies, and vendors to deliver impactful in-store experiences.
Conduct retail audits and support localized packaging and retail asset development.
Support retail media programs to drive traffic, awareness, and conversion.

Requirements

3+ years of experience in retail, shopper, digital, eCommerce, or channel marketing.
Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
Experience managing digital content and/or in-store merchandising programs.
Familiarity with major omni-channel retailers (Best Buy, Walmart, Target, Amazon, etc.).
Knowledge of content management, syndication, analytics, retail media, SEO, and digital shelf optimization.
Experience working with agencies, vendors, and retail partners.
Strong project management, communication, presentation, and collaboration skills.
Analytical, detail-oriented, and able to translate insights into action.
Experience with merchandising displays, retail activations, and shopper marketing preferred.
Consumer electronics or CPG experience preferred.

Preferred

Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
Experience with merchandising displays, retail activations, and shopper marketing preferred.
Consumer electronics or CPG experience preferred.

Belkin

3.9 Glassdoor

At Belkin, we believe that today can be extraordinary. Our products exist at the intersection of people and technology. Our human-centric designs empower individuals to get more out of their daily life. From our humble beginnings in Southern California to a diverse, global country in more than 50 countries, our focus is harnessing technology and design to improve the lives of people around the world. Today, our team consists of more than 1,200 employees across 23 countries. While our main office stays true to our Southern California roots, you’ll find Belkin offices around the world. We’re proud to be a global village, connecting our employees in environments that champion inclusivity, diversity, innovation and connectivity. People are at the center of everything we do and you can be part of our mission to help others Be Ready For Today. Our extensive range of products deliver power, protection, connectivity, audio and home automation solutions across the following divisions:BoostCharge by BelkinSoundForm by BelkinScreenForce by BelkinConnect by BelkinStage by Belkin From the humble beginnings of a garage in 1980s Southern California to a global technology company, our ethos has always been about connection and we remain forever inspired by progressing people and the planet we all share.

Founded in 1983

El Segundo, California, USA

1.4K employees (150 in marketing)

www.belkin.com

74% recommend to a friend

86% CEO approval