Public Relations Manager

Responsibilities

• Works with external audiences including local, applicant, national, and international media on a variety of institutional topics or stories about our community
• Develops processes and manages recurring media requests regarding admissions data, career data, application deadlines, student profiles, etc.
• Manages student blogs and faculty research podcast
• Manages media requests about the school or leadership that come in reactively
• Manages applicant media profiles
• Serves as a brand journalist
• Supports Fuqua’s social media channels
• Executes communications plans to increase awareness of the school's programs, unique culture and industry depth; proactively builds and nurtures internal and external relationships to ensure success
• Coordinates with staff running paid, earned, owned and shared media activities to achieve school and program goals and ensures channel health/integrity across multiple school content platforms
• Supports the Director on institutional messaging for stakeholder groups and responses to emerging issues, and supports Fuqua’s associate deans in different channels as appropriate

Requirements

• Education/Training Work requires the ability to perform creative writing and related activities such as conducting interviews and research, and copy editing normally acquired through attainment of a bachelor's degree in Journalism, English or a related discipline.
• Experience Work requires two years of directly related writing experience.
• OR AN EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE
• BA/BS degree, plus a minimum of three years working in journalism, public relations, communications or media relations

Preferred

• Demonstrated media relations experience
• Demonstrated strong writing and editing skills
• Demonstrated news judgment
• Demonstrated ability to identify enterprise stories
• Self-starter with the ability to manage multiple projects at once
• Demonstrated attention to detail and commitment to accuracy
• Demonstrated project management skills
• Demonstrated knowledge of and interest in social media
• Strong interpersonal communication skills: mature judgment, high ethical standards, willingness to learn and innovate, political acumen, tact, confidentiality and diplomacy in handling various matters
• PR campaign experience and knowledge of domestic and international business and/or higher education markets highly desirable

Benefits

• Your total compensation goes beyond the dollars on your paycheck. Duke provides comprehensive and competitive medical and dental care programs, generous retirement benefits, and a wide array of family-friendly and cultural programs to eligible team members. Learn more at: https://hr.duke.edu/benefits/